In this episode, Diana Levy, Founder and CEO of Undercover Snacks, shares her journey from a hobbyist chocolatier to a successful entrepreneur. She discusses the origins of her brand, the challenges of creating a healthier indulgent snack, and the importance of certifications and inclusivity in her products. Diana also delves into her journey building her own manufacturing facility, retail strategies, and the significance of partnerships, particularly with airlines. Throughout the discussion, she emphasizes the balance between optimism and realism in entrepreneurship, her unique approach to flavor development, and her aspirations for future expansion.

If you're a founder, investor, or industry expert interested in joining us, please contact⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Ariana Korman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.