Make sure you do your homework when starting a show. I share my thoughts on figuring out the why of your show, how to get people to listen to you, promoting your show, and getting feedback.

In this episode I share my perspective on A.I. and Deepfakes, and how the tech will impact the audio industry & people. With the expansion of AI driven applications, the world we know is changing fast. I share my thoughts on the same. The episode also features Prateek Sharma, a Senior Journalist from Delhi. Prateek shares insights on the fight against deepfakes & misinformation, and how AI will change journalism and audio industry. 

Obama Video by Buzzfeed: https://www.youtube.com/watch?v=cQ54GDm1eL0

Experiments with Google: https://experiments.withgoogle.com

Facebook will soon start featuring podcasts tab on the pages. With this change, what impact will it have on creators and fans? Apart from increase in listens, will it supercharge revenue earning for the creators? My 2 cents on the new features Facebook plans to add to the platform. 

Facebook In-Stream Ads requirements (Click here).

The competition is always tough and the client budgets at their lowest. I share my thoughts on how to give value and gain value with your work, and how to create long term partnerships with key clients.

If you liked what you heard, and you work in the audio business, do subscribe to the podcast. Always open to feedback. You can DM via Linkedin.

Let’s talk about making great playlist. What factors do we consider when making a playlist. Does it make a difference if the medium changes? And what has future in store for us with ML + AI are improving the Music Recommendation Systems (MRS).

Change is the only constant! I’ve moved from the broad content based topics to more focused discussion about the audio space. Hope this change brings more value to you!

Aditya is the Co-Founder and CEO of IdeaBrew Studios. We spoke about growth of podcasts in India, rise of on-demand audio, how brands can leverage podcasts in long term, and insights that can be useful for podcasters wanting to get their podcasts sponsored by brands. 

Know more about IB and AW: ideabrews.com and audiowallah.com.

PS. The notorious Mumbai monsoon makes a guest appearance in between for a few minutes. Please excuse the slight background noise during the conversation.

Vasundhara from Spotify India speaks about their new initiative - AmplifiHer. The initiative focuses on getting creators from the industry together to empower other women. Know more here: https://amplifiher.byspotify.com/

I share my thoughts on why I exclusively shoot Black & White.

Simran Doshi is a freelance copywriter who specializes in website content writing, social media posts, and blogging. Here is a conversation about good copy, writing for different platforms & becoming a freelance writer.