Adam Adams is the Founder of GrowYourShow.com and the creator of the “Podcast on Podcasting”. Today, his show is ranked as the top podcast for (you guessed it) podcasters. His clients are getting ranked in the top 1% on Apple Podcast and other top charts. In this episode, learn why Adam says his early mistake in podcasting was not understanding his avatar, and why he now believes that messaging and branding is what a podcast is all about.