For businesses of all sizes, customer retention stands as a crucial barometer of success. However, an often overlooked counterpart is ‘customer churn’ – the rate at which customers leave a service provider for another. By examining the reasons behind this behavior, businesses can gain valuable insights to fortify their customer retention strategies.

Read more: https://burlingtonpress.com/2023/12/11/understanding-customer-churn-why-do-customers-switch-to-competing-service-providers/