We hear a lot about voice of customer in marketing. But we don't hear a lot about "feeling of customer". Kris Barnette joins me on this episode to describe two campaigns he worked on at Thermo Fisher. … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://cclifescience.substack.com?utm_medium=podcast&utm_campaign=CTA_1">cclifescience.substack.com</a>

We hear a lot about voice of customer in marketing. But we don't hear a lot about "feeling of customer". Kris Barnette joins me on this episode to describe two campaigns he worked on at Thermo Fisher. … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com

We hear a lot about voice of customer in marketing. But we don't hear a lot about "feeling of customer". Kris Barnette joins me on this episode to describe two campaigns he worked on at Thermo Fisher. … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://cclifescience.substack.com?utm_medium=podcast&amp;utm_campaign=CTA_1" rel="noopener noreferrer">cclifescience.substack.com</a>

Understanding How Customers See Themselves

I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective. <a href="https://cclifescience.substack.com/s/life-science-marketing-radio?utm_medium=podcast">cclifescience.substack.com</a>

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I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective. cclifescience.substack.com

I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective. <a href="https://cclifescience.substack.com/s/life-science-marketing-radio?utm_medium=podcast" rel="noopener noreferrer">cclifescience.substack.com</a>

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Understanding How Customers See Themselves

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