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If you're responsible for your organization's brand, branded materials, and marketing campaigns, understanding intellectual property is a must. Do you own the rights to your materials? Does someone else? Join the Visionista and the infamous David Esrati as they chat about IP, their personal ad heroes, and famous IP litigation.
To connect with David, check out his LinkedIn profile or his website.
Click here for David's Reading List.
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If you're responsible for your organization's brand, branded materials, and marketing campaigns, understanding intellectual property is a must. Do you own the rights to your materials? Does someone else? Join the Visionista and the infamous David Esrati as they chat about IP, their personal ad heroes, and famous IP litigation.
To connect with David, check out his LinkedIn profile or his website.
Click here for David's Reading List.