Why the World’s Tallest Buildings Open in Recessions (Economic Clock Explained)

Chapters: 00:00 – Why skyscrapers open in recessions 02:10 – The Economic Clock explained 05:30 – Where we are right now 08:00 – The 4 phases: Down, Drag, Release, Up 11:30 – What to actually do in your business 14:00 – Where the real opportunities are

Here’s a strange but true fact: Most of the world’s tallest buildings open during recessions. Not before. Not after. Right in the middle of the downturn.

That’s not bad timing. It’s how economic cycles actually work. In this episode and the corresponding video on the Don't Waste a Good Recession YouTube channel, I break down the Economic Clock—a simple way to understand where we are in the cycle, what’s coming next, and what small business owners should actually do about it.

No jargon. No theory for theory’s sake. Just practical, “mom and pop economics” you can use in your business right now.

What you’ll learn: == Why boom-time decisions show up as pain later == The 4 phases of every economic cycle (and how they actually feel in real life) == Where we are right now—and what that means for your business == Why most businesses miss the biggest opportunities == How to respond, plan, execute, and profit through a downturn

You don’t need to predict the economy perfectly. You just need to understand where you are on the clock—and adjust your strategy accordingly.

If you run a small business and want to stay ahead (instead of reacting late), learn to tell the time. And don't waste a good recession...