Should you hire an outside agency versus keeping it in house for your digital marketing?
For most companies, the individual in charge of digital marketing is usually just one person?
There is more to digital marketing than just social media
Digital marketing allows small business to have a competitive advantage with a much smaller advertising budget
Digital marketing is an ever-changing landscape.
It costs roughly $4000/per employee to hire someone, this does not include salary, benefits, hr, taxes, etc.
Who knows how long that person will last
Getting someone up to speed on strategy does not include costs of all the materials, software, platforms, to manage effectively
What kind of tools do you need - how much time do you spend researching everything to find what works for you?
Hire experts, team over individual, stay in your lane