Unleashing your Online Presence - The Purple Dogcast

Unleashing your Online Presence - The Purple Dogcast

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Unleashing your Online Presence - The Purple Dogcast episodes

  • 10 Secrets To Camera Confidence For Videoing Yourself For Social Media
    Are you preventing putting yourself out there with confidence?Many people dislike being on camera, which is an obstacle to creating videos. Your videos don’t need to be perfect – but if you're camera shy it can be a huge hurdle to overcome! 

    Read more in our full blog post: 10 Secrets To Camera Confidence For Videoing Yourself For Social Media
    If you're ready to get started with reels discover our course.

    Download our Reels Pro Tips Guide

    Here are a few apps we use for editing on the go: 
    • Canva 
    • Videoleap
    • Inshot
    9 min
  • How to make social media less overwhelming
    For many small business owners, social media tends to fall down on the priority list. So here are 10 tips to make social media less overwhelming so that you save time and use it effectively. Read the full article here
    1. Set yourself a goal
    2. Prioritise
    3. Limit your time on social media
    4. Plan
    5. Use a scheduling tool - like Canva Pro
    6.  Have a brand photography shoot
    7. Engagement is key!
    8. Turn off your notifications
    9. Try new things
    10. Be yourself!


    Help planning your social media?
    Social media post ideas are one of those things that seem easy, but when you sit down to post it suddenly becomes very difficult and can feel overwhelming.If you’ve ever struggled with what to post on social media or you’ve felt uninspired and desperate for a fresh idea for your social media content, you’re in luck!I’ve created the ultimate list of what to post on social media.This list is complete with 365 content ideas of what to post on social media. DOWNLOAD NOW



    If you want help setting yourself up for success on social media book a one-to-one coaching session with me.
    7 min
  • The Advantages and Disadvantages of Online Marketing

    Online marketing can be lucrative if done effectively. However, if you don’t use effective techniques, then you may not see the return on investment that you hope for.

    In this episode, we go through some advantages and disadvantages of online marketing.

    Regardless, in today’s world, having an online presence is incredibly important. It’s up to you to make it work for your business. If you need more help optimising your online presence get in touch!



    Social Media Planning WorkbookPlan for social media success with our 2021 planner.
    Creating social media posts is enough to cause many small business owners to start rocking in the corner of a darkened room!

    You know it’s SO important to take your customer on a journey, build trust and relationships to grow your business, however you have so much to do and so little time that sometimes social media is the first thing to get dropped!

    With our planning workbook, it doesn’t have to be this way! Make life easy for yourself and plan out your social media content to ensure you consistently show up for your customers and bring your brand to the front of their mind.

    Buy your copy now, grab a cuppa, and start planning!

    8 min
  • Getting People to Know, Like and Trust you on Facebook

    People are engaging on Facebook to be sociable. So if you do nothing but post about your business, you’re not doing yourself justice and your followers will soon get bored and abandon you.
    In this episode, we go through some ideas on how to pique your follower interest and get them to know, like, and trust you on Facebook.

    Grab your free copy of our planner  "Create your engaging Facebook content posting plan in a weekend"
    7 min
  • How to keep your website secure
    Is your website secure? You may think no one might want to hack your website, especially if you are a smaller business,  but hackers will attack website for three main reasons:

    1. They want to steal access to your data such as your email list, credit card information stored on your website, etc.
    2. They want to use your site to send spam or scam emails.
    3. They want to cause your site to download malware to the computer you are using.

    In this episode, we cover 6 steps to help you keep your website super secure.


    10 min
  • How to find leads on LinkedIn
    If you want to find leads on linked the first thing you need to remember is LinkedIn is NOT about sales: It’s about building connections and developing relationships with people who may (or may not) be interested in what you have to offer.

    In this episode, we cover 5 tips to help you find leads on LinkedIn

    Useful Resources mentioned in this episode:
    • Download our FREE Ebook:  6 small but powerful ways to get noticed on LinkedIn
    7 min
  • 8 ways to rank your website without backlinks
    hen your website is new it can be hard to use backlinks to your site as an SEO strategy.  With SEO strategy, there's not one "big thing you can do to rank your website in search, but lots of little actions you need to take, but it is certainly possible to rank your website without backlinks.

    Instead as part of your strategy, you can focus more on on-page SEO, creating valuable content, and off-page mentions.

    In this episode, we cover 8 things you can action to help your website rank higher in search engines.

    Useful Resources mentioned in this episode:
    • Ensure you have a good website host
    • Get a free SSL certificate for your website
    10 min
  • Easy ways to get more followers on Facebook
    We've all seen Facebook Business Pages that just seem to gather dust because the owner got overwhelmed or too busy managing other parts of their business to keep up with posting interesting and engaging items on their page. In this episode, we tackle how to build an audience of loyal followers by including consistency as part of your posting strategy.

    Useful Resources mentioned in this episode:
    • Grab your free copy of our planner  "Create your engaging Facebook content posting plan in a weekend"
    • Sprout Social scheduling tool
    • Canva Content Planner and Graphic Design tool

    8 min

About Unleashing your Online Presence - The Purple Dogcast

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How do I keep up with social media? How do I grow my following? How can I build a successful website for my business? How do I get traffic to my website? How do I create compelling online content?