In this episode, Bruno interviews Craig Doyle, co-founder of the advisory firm Bergen Doyle, discussing the importance of planning and intentional business growth. They delve into Craig's approach to helping business owners from Brisbane to global clients, emphasizing the Nine Keys to Accelerated Growth program. The episode explores themes like knowing and tracking business metrics, creating community support, and the psychological impact of presenting oneself professionally. Craig shares success stories, including a case of a tech company's rapid growth, and highlights the significance of self-investment and authentic leadership.