In this episode of the Insights Achieved Podcast, we explore the world of propensity scoring and its transformative potential for marketers. Drawing from insights in our G2M blog, we explain how propensity models predict customer behavior, enabling smarter decision-making and targeted marketing strategies. Learn how to use these models to identify high-value prospects, optimize […]

The post Unlocking the Power of Propensity Scoring for Marketers first appeared on G2M Insights.