By Big Karma
The podcast currently has 10 episodes available.
Brendan Gahan is credited as the man who booked the first ever sponsored video on YouTube, with Smosh in 2006. A pioneer in YouTube influencer marketing and now TikTok, Brendan helps analyze the growth of the platform, the various trends we've been through up until the contemporary days of the sensational Squid Game video by MrBeast, which is taking the Internet by storm as we speak. We deep dive into fascinating subjects, such as the relation between algorithmic changes and mental health issues peaking among Creators, and even why Daily Vloggers resonate with us at the very neurological level!
To support Big Karma: Patreon.com/BigKarma
Host: Pascal Clarysse
Marja Konttinen used to be a Marketing Director at Rovio, where she worked on Angry Birds Space with NASA, and Angry Birds Star Wars. Nowadays, she's with Lockwood, working on metaverse title Avakin Life, which has the Internet abuzz with their recent "The Voice of Avakin" collaboration with TikTok and many other music partners. In her company, we discuss the Roblox generation, how Angry Birds plush toys were sent to the International Space Station so that the "Space Launch" iconic YouTube video could happen, the stealth-learning value of video games, and oh so much more!
To support Big Karma: Patreon.com/BigKarma
Host: Pascal Clarysse
Paralympic Gold Medalist, Multiple Record-Holder in 100M Dash, April Holmes evolved from Track'n'Field Sprinter into the sprint-a-thon life of Startup Founder & CEO, bringing Hero Hangout to the world, an app that lets kids engage with their favorite athletes and role models for life lessons and mentoring - Masterclass meets The Last Dance. With her, we delve into the common values between high performance athlete life and entrepreneurship. Little scoop for fellow sneakerheads: we even get into how and why April inspired the 2009 edition of the iconic Nike Air Jordan!
Host: Pascal Clarysse
To pay for our next coffee: https://www.patreon.com/BigKarma
Sacha Thompson has, in one way or another, spent her entire adult life in the field of what we call today Diversity & Inclusion. We converse about where we come from, what time it is and the long road ahead with oh so much left to do... and more importantly, how to take action and start practically fixing the problems one by one.
Host: Pascal Clarysse
To pay for our next coffee: https://www.patreon.com/BigKarma
Actor CJ Jones starred in Baby Driver after years of being typecast in homeless roles. In his energetic presence, we converse about the perseverance it takes to make it in "Hollywood" (or any entertainment or creative industry for that matter), his initiatives for the deaf artists community, creating a new sign language for James Cameron's Avatar 2 (and 3), the Netflix pledge for more content with lead roles representing disability and much more!
Interpret: Gary Greco
Host: Pascal Clarysse
To pay for our next coffee: https://www.patreon.com/BigKarma
Before founding Fundamentally Games where he serves as Chief of Curiosity, Oscar Clark had a long career in mobile, with prominent business development roles for RealNetworks, 3 UK and Unity 3D.
In his company, we have vivid conversations about the early days of mobile gaming long before the iPhone was a thing, the rise of Unity 3D engine, what we love and hate in The Last of Us, the dance between Data-Informed A/B Testing & Creativity, live ops as a service, the formative years of visionaries Kristian Segerstrale and Andrew Stalbow back when they were young Padawans, inclusive design leading to universal design and how to be a good D&I ally as a privileged cis-white man.
We also officially knight Seriously's Coach Phil Hickey a marketing Jedi for his work on Angry Birds and Best Fiends.
Before starting CreatorPlus, Ben Grubbs was the intrapreneur in residence at various global internet unicorns, from Yahoo, Ebay or Cartoon Network to YouTube where Ben headed global relations with the top content creators on the video platform of this generation. In his company, we discuss how PewDiePie provoked riots in Singapore, kickstarting YouTube Kids, pairing up Aerosmith with Hikakin for a tour in Japan, setting up the gaming business of Cartoon Network, figuring out the commercial aspects of the Internet for Yahoo early 2000s, and now producing feature films with the hottest YouTube Creators whom you (or your kids) obsess with.
To support Big Karma: Patreon.com/BigKarma
How to walk on water? Peter Vesterbacka was the Mighty Eagle in residence at Rovio, makers of Angry Birds, back when the small Finnish startup got into hypergrowth and went from a few millions of downloads into the high billions, building the cross-media entertainment brand we know today.
We discuss the fast-lane stories of the Angry Birds craze, getting invited to Russia by President Medvedev, beating Coca-Cola in beverage sales for a day, the fearless entrepreneur mindset, the "Too Early, Too Early, Too Late" principle, how to build a 50B$ tunnel under the sea between Helsinki and Tallinn to empower the FinEst Bay Area, and oh so much more!
With your Big Karma host: Pascal Clarysse.
To support Big Karma: Patreon.com/BigKarma
In this second episode of Unmuted - the podcast about How the Stuff We Love is Made - we get inside the locker-rooms of the Paralympics, through the lens of Dr. Brett Guimard, former Medical Head of Team USA at Rio 2016.
We discuss the unique experience of working with gold medal level athletes, the luxury of working on your own time with high-performance athletes and personalize their health regimen, the dignity of risk, the right to joy, comedy within the disabled community, the educational system, the nutrition of champs and oh so much more.
With your Big Karma host: Pascal Clarysse.
To support Big Karma: Patreon.com/BigKarma
In this first episode of Unmuted - the podcast about how the stuff we love is made - we investigate the locker-room deals of the Sports business, in the great company of Ishveen Anand, CEO of Opensponsorship, the woman who whispers to the athletes' ears.
Going through Ishveen's 15 years experience in the sports industry, spanning over three continents, we discuss the the ins and outs of sponsorship & endorsement deals with top athletes and household brands, the Olympics & Paralympics in Tokyo, Simone Biles' withdrawal, meeting Kevin Durant in person, flying chickens for KFC at Cricket matches in India and the differences of Sports business in America compared to the rest of the world.
With your Big Karma host: Pascal Clarysse.
To support Big Karma: Patreon.com/BigKarma
The podcast currently has 10 episodes available.