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Unprofessional Entrepreneur by Felly Day - Marketing Tips for Small Business Owners
Unprofessional Entrepreneur by Felly Day - Marketing Tips for Small Business Owners episodes
- My 2025 Marketing Predictions - Day 11 of 12 Days of Bizmas
Welcome to the second to last day of the 12 Days of Bizmas series!
In this episode, I'm sharing the In and Out list I created at the end of 2023, whether I think they came true or not and my 2025 predictions for marketing platforms.
While I can talk about marketing predictions all day, I decided to keep it specific with my thoughts on what will happen with Instagram, Threads, Youtube and Substack.
I named dropped a lot of people in this episode, you can find them all here:
- OG In/ Out List https://www.instagram.com/reel/C1b0DSatnHn/
- Jana O - Pinterest and Blog expert
- Jamar Diggs - Youtube Strategist
- Jocelyn from Scale your Resonance - Case Study Expert
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com.
And don't forget to tune in tomorrow for the last day of our series.
17 min - Marketing Requires an Evolving Strategy - Day 10 of 12 Days of Bizmas
Welcome to Day 10 of the 12 Days of Bizmas! Today’s lesson? Marketing isn’t a “set it and forget it” game.
Staying in business requires a flexibility to your approach with marketing as we see trends and buying behaviours evolve.
From starting with only Instagram to testing (and failing) on platforms like TikTok and Pinterest, here’s what I’ve learned about rolling with the punches in marketing.
- How I started marketing on Instagram with my modeling photos.
- The struggles I went through to understand email marketing
- Testing platforms like TikTok and Pinterest—and why those experiments flopped for me.
- Why marketing is never “done”: Staying curious, testing new strategies, and embracing the evolution.
Names dropped in this episode:
- Cassie from https://www.instagram.com/houseofiveypinterest/
- https://www.instagram.com/takshisocials/, my top recommendation for Linkedin support.
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com.
Marketing is a moving target, but the key is to stay flexible and keep experimenting. See you tomorrow for Day 11 of Bizmas!
12 min - Will AI put me out of Business? - Day 9 of 12 Days of Bizmas
It’s Day 9 of the 12 Days of Bizmas, and today, we’re diving into AI and using it as an entrepreneur.
I’ll be honest, I had a moment where I started to fear that AI would make my business redundant.
But after sitting with my thoughts, talking with friends, I’m embracing it and starting to streamline my admin systems and find ways to make my business run smoother.
- Why I thought AI might put me out of business.
- The turning point: How I shifted from being scared of AI to seeing its potential as a tool.
- How I’m using AI going forward.
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com.
AI isn’t here to take your place—it’s here to help you run your business more effeciently.
Catch you tomorrow for Day 10 of Bizmas! 🎄
15 min - Follow up and Follow Through - Day 8 of 12 Days of Bizmas
It’s Day 8 of the 12 Days of Bizmas, and we’re talking follow-ups—the not-so-glamorous but ridiculously effective hustle that can change the game for your business.
In 2024, I got serious about hard sales tasks, and the results? Let’s just say, “signing clients” became a regular thing.
- Why follow-ups matter: Most people don’t sign on the first conversation—follow-ups keep you top of mind.
- What “hard sales tasks” actually look like: Sending that DM, making that call, or pitching again without feeling pushy.
- The results I saw in 2024: How committing to consistent follow-ups impacted my bottom line.
- Building a system that works: Simple ways to stay organized and consistent with your follow-ups.
To learn more about Hard Sales, you can listen to episode 85: https://fellyday.com/hard-vs-soft-sales-tasks-to-increase-revenue/
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com.
Hard sales tasks might not be the most comfortable activity, but they’re necessary—and they work. See you tomorrow for Day 9 of Bizmas!
10 min - When to Work on your Signature Offer- Day 7 of 12 Days of Bizmas
It’s Day 7 of the 12 Days of Bizmas! Let’s talk signature offers—and the importance of keeping them fresh. I waited two years to update mine, and wow, did it need a glow-up.
- Why your signature offer isn’t “set it and forget it”: Your audience evolves, and your offer should too.
- What happens when you wait too long: The hard lessons I learned from holding off on refining my offer for two years.
- How to know it’s time for an update: Key signs your signature offer needs a revamp.
- The power of small tweaks: Why updating doesn’t mean starting from scratch.
Your signature offer can define your business—but only when you keep it up to date with your vision.
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com.
See you tomorrow for Day 8 of Bizmas! 🎄
10 min - The What Now Wall - Day 6 of 12 Days of Bizmas
For this episode, we're getting deeper. Less of an actionable episode to some of my previous ones but just as important.
- What is the what now wall
- How it showed up in my business
- How I was able to make moves to get past it.
Links Mentioned in the Show:
- Fempreneur True Confessions Podcast: Episode 87
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com.
See you tomorrow for Day 7 of 12 Days of Bizmas!
10 min - Vacations, Weddings, and Keeping Momentum - Day 5 of 12 Days of Bizmas
Welcome to Day 5 of the 12 Days of Bizmas! Today, I’m spilling the tea on what happens when you take time off as a business owner—like the three vacations I took this year (yep, including a whole month for my wedding).
Spoiler: it wasn’t all smooth sailing.
- The 3 Vacations I took this year: And how I don't regret them AT ALL.
- The reality of stepping away: How taking a month off for my wedding hit my top-of-funnel marketing (and what I’d do differently).
- Momentum matters: You can’t just “pause” your business and expect it to bounce back instantly.
- Lessons learned: Systems, scheduling, and delegation is everything.
Taking time off is crucial, but staying mindful of your momentum is the key to making it work.
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com
Catch you tomorrow for Day 6 of Bizmas!
9 min - Side Gigs and UGC Work - Day 4 of 12 Days of Bizmas
It’s Day 4 of the 12 Days of Bizmas, and we’re talking side gigs! Specifically, freelancing as a UGC (user-generated content) creator on platforms like Fiverr—because who doesn’t love a little extra cash and creative freedom?
- Why side gigs are the ultimate business hack: Test new skills, make $$$, and keep things interesting.
- My freelancing journey: Spoiler—starting on Fiverr isn’t as cringe as you think.
- Other platforms I'm on and work I do as a freelancer.
Links mentioned in the show:
- EP39 it's Okay to Get a Job
- EP 74 my 3 Streams of Income
- My Fiverr Profile
- Catalyst, the UGC Agency that requires only raw footage from creators
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com
Side gigs aren’t just about extra money—they’re about learning, experimenting, and proving to yourself what’s possible. See you tomorrow for Day 5 of Bizmas!
14 min - Podcast Guesting - Day 3 of 12 Days of Bizmas
It’s Day 3 of the 12 Days of Bizmas! Today, we’re diving into why podcast guesting should be part of your visibility strategy as an entrepreneur.
In this episode, I share how podcast guesting can:
- Boost your Visibility
- Work as 1:1 Networking
- Bring new clients: from the hosts (my experience) or from the audience of the show!
Catch you tomorrow for Day 4 of Bizmas, where we’ll dive into side gigs.
Links mentioned in the show:
My interview with Chelsea Riffe about her experience guesting on podasts.
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com
10 min - You Need to Flex the Hiring Muscle - Day 2 of 12 Days of Bizmas
Welcome to Day 2 of the 12 Days of Bizmas! Today’s lesson is all about getting comfortable with hiring—because, yes, it’s a skill you need to build.
- Hiring: the more you do it, the better you get.
- The differences between hiring in and for your business.
- Lessons learned from my own hiring experiences.
Links mentioned in the episode:
- EP91 Why I Hired my Pinterest Manager
- The Viral Thread about Hiring a Video Editor
Come find me on Instagram or Threads: @fellyday or check out the website fellyday.com
9 min
About Unprofessional Entrepreneur by Felly Day - Marketing Tips for Small Business Owners
From the publisher's feed
This podcast is where small business owners learn to build their businesses unprofessionally.
It’s high time to stop stressing about having perfect content and a conventional marketing strategy. I want you to embrace your unprofessional side and learn to succeed on your own terms. No copy-paste strategies will be found here.
Tune in each Thursday when new episodes air, and let’s build your business unprofessionally.