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Up Next @ Work, Episode 19 with Michelle Meehan of The Silver Thread
The rules of HR Tech marketing are being rewritten as companies navigate shifting priorities, faster news cycles, and new technologies like generative AI. In this episode, Michelle Meehan, founder of The Silver Thread, joins host Kate Achille to explore how marketers can keep up by adapting, taking smart risks, and standing out in an increasingly crowded marketplace. With deep experience in talent assessment and purpose-driven branding, Michelle shares why the old playbooks no longer work—and what to do instead.
Episode highlights include:
Michelle shares her perspective on brands that take risks and push boundaries, emphasizing that marketing is both an art and a science—its impact goes beyond just numbers. Connect with her on LinkedIn and visit The Silver Thread at thesilverthread.com.
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By WRKdefinedThe rules of HR Tech marketing are being rewritten as companies navigate shifting priorities, faster news cycles, and new technologies like generative AI. In this episode, Michelle Meehan, founder of The Silver Thread, joins host Kate Achille to explore how marketers can keep up by adapting, taking smart risks, and standing out in an increasingly crowded marketplace. With deep experience in talent assessment and purpose-driven branding, Michelle shares why the old playbooks no longer work—and what to do instead.
Episode highlights include:
Michelle shares her perspective on brands that take risks and push boundaries, emphasizing that marketing is both an art and a science—its impact goes beyond just numbers. Connect with her on LinkedIn and visit The Silver Thread at thesilverthread.com.