MarTech Well Done

Up-selling and cross-selling in e-commerce - ROCKET FUEL for your sales


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Would you like fries with that?

I bet you don't immediately equate this expression with cross-selling. Meanwhile, this is one of its best examples.
Thanks to this one sentence, McDonald serves more than 4 million kilos of fries around the world every day.
On average, 69 million customers are asked to add something to their order every day.   

In this episode you will learn:
⦁ what is cross-selling and up-selling,
⦁ why cross-selling and up-selling are or can be rocket fuel for your ecommerce,
⦁ how to start cross-selling and up-selling activities so that they bring you real profits.  

This YouTube channel is sponsored by ➡️ https://user.com/en/

00:00 Intro

00:52 Why cross-selling and up-selling are or can be rocket fuel for your sales?
01:58 What are these two ways of selling?
04:28 Bad cross-selling and up-selling costs money.
05:39 How to do it right then?
09:24 Designing the cross-selling and up-selling process.
12:58 Practices that will improve your performance.
13:19 Outro

Music from Uppbeat (free for Creators!):

https://uppbeat.io/track/pecan-pie/team-m..?rt=uc-referral
https://uppbeat.io/track/wohkeret/mechanism?rt=uc-referral

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MarTech Well DoneBy Martech Well Done