Circular Business Podcast

Upcycling plastic trash into tote bags and home decor | Ep. #82

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Diwali…the festival of lights brings with it a lot of chores such as cleaning, making delicious delicacies as well as shopping. So this season I went on hunt to find out circular brands in the retail sector and I’m happy to share with you my conversation with Amita Deshpande from reCharkha.

reCharkha EcoSocial is a Social Enterprise, founded on the belief that, development can only be sustainable if it is bottom-up! This means, sustainable development is possible only when it begins at the grassroots and involves an empathetic understanding of communities.

reCharkha’s founder Amita Deshpande is an IT Engineer who later went on to do her Masters at Purdue University, USA with a focus on Sustainability.

For almost 14 years, she worked with CSR teams of multinational corporations, consultancies, non-profits, and community-based organizations in the United States and India.

Pained by the longing to do more for the society, she leveraged her rich experience from her consulting days to start her social enterprise Aarohana EcoSocial Developments 7 years back . Last year they revamped the brand to what is known as reCharkha Ecosocial.

She’s a fabulous human being and her long-standing dream is to develop a sustainable village and live in it herself, which she wishes to fulfill through reCharkha and her EcoSocial Planet.

Show Notes:

  1. We understand the importance of using Charkha to weave plastic trash;
  2. We cover the journey of reCharkha in brief and Amita shares interesting insights of her trigger points for starting the brand;
  3. Amita shares some eye-opening facts from her volunteering days in Uttarakhand villages;
  4. We discuss how reCharkha is closing the loop on plastic trash and what were few challenges that they encountered when they launched in India for the first time;
  5. She gives us a sneak peek into their Diwali sale and shares how we all can join their eco-social mission;

    6. Tune into the episode to learn more.

    Contact reCharkha Ecosocial

    Keyword : What is circular economy?

    Reach out to us on LinkedIn | Facebook | Instagram | Twitter | [email protected]

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    Circular Business PodcastBy Sreepriya Sridharan
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