EP 33| Marketing specialist and bestselling author, Sally Hendrick, brings unique insights into how to build your author platform and get people excited about your book.

In this episode you’ll hear about: 

- Sally’s unique background and how it translates to the world of books

- Tips from Sally on building an author platform its benefits for different publishing routes

- Generating leads through the collaboration

- Unique ways to share about a book

- Bonus content and its effect on audience investment

- Intimidation and cost of Facebook ads and nurturing an audience

- Importance of working with someone knowledgeable in Facebook ads

- Engaging with the audience and sharing the writing journey in building an author platform

- Importance of data in measuring impact and success

- Starting marketing from day one of the book process

- Sally’s marketing journey for her upcoming book, Humble Pie

- Advice for new authors in creating content and building a community around their book

-And More

 

Stay up-to-date with Sally’s work and download a sample chapter of her soon-to-be-published book, Humble Pie, at www.shoutyourcause.com

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