The US toy industry has returned to growth in the first half of 2025, after a flat 2024. Even with a sales decline in 2023, sales are up 6% year over year in 25, and after three years of stagnation, the average selling price also climbed 3% year over year. Who's driving the growth? Well, believe it or not, it's adults. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com

for information about our collection and use of personal data for

advertising.