A successful website is a definite must-have in the 21st century. But in order to maintain and improve your site’s performance, you need to understand how people are finding it, as well as where you have opportunities to be found. That’s where Google Analytics comes in.

Google Analytics is a free tracking tool that gives you tremendous insight into your website traffic. To help you fully utilize the tool, we invited Brenda Newhouse, owner of Newhouse Studios Web Strategy, to guide you through “Using Google Analytics to Grow Your Business.”