In this episode, we speak with Kristen Gwinn-Becker, founder and CEO of History IT, a pioneer in creating digital archives for museums, libraries, and historical societies. We explore effective leadership in mission-driven companies, focusing on trust and clear vision as foundational elements. Kristen shares her journey in building History IT, sparked by her passion for history and the urgency of digital transformation, especially highlighted by the COVID-19 pandemic. We discuss how a strong company vision fosters team alignment and drives the mission of democratizing access to historical content. Kristen also highlights the role of technology, particularly AI, in enhancing efficiency while maintaining the need for human oversight. The conversation underscores the necessity of adaptability and continuous growth in leadership, reflecting Kristen's commitment to preserving history and inspiring her team as they navigate the digital landscape.