Non-Digital Native

V2 American Handbook's Product Launch is example 23 of how I organize a digital marketing strategy


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Episode 29 of my podcast walks through the 23rd example of how I organize a digital marketing strategy for small business owners that are unsettled and confused by digital. This time we update the product launch for American Handbook: What Your Grandparents Want You To Know by Maryanne Datesman.

This thought exercise works quickly through my strategic planning procedure which I've been iterating for the past 3,149 days and counting.

Get the full episode: jasonhobbsllc.com/example-23/

The full episode includes all of the following:
Full video episode
Full audio episode
Link to the website demo
Slidedeck
And my story explaining why I chose the POV

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Non-Digital NativeBy Jason Hobbs