On this episode of the Team Flower Podcast, we are joined by Nick and Aleah Valley. They are sharing the journey of Valley & Co. Events and how they decided when to add services to their event planning repertoire. We are chatting about determining a target audience and marketing to them. They’re sharing about their lives together as they balance work, family, and time with one another, and we are talking through strategies to prevent burnout in this industry. They are also giving us a sneak peak into their new book, Storied Weddings, that will be released in November.