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In this video and article, I want to talk about how to use a value ladder for business growth.
The examples I’m going to use here are from my own time management coaching business. You can download a copy of this mind map and use it as a template for your own value ladder brainstorming.
You will also be added to our Time Tips newsletter that provides you with regular time management and productivity tips. Unsubcribe anytime.
Some of the examples of this might be:
This level is how people connect with you for free. These connection offerings are a great way to introduce yourself to people, and position yourself as an authority.
The second run, or level of your value ladder is what I call building blocks. You can call these whatever you want – the idea is just that you have multiple levels that you take people through.
These are the tools where I work directly with people that are fairly inexpensive. A modest investment for people, good value but a modest investment.
For level #3, I’m calling this the Signature Experience. Again, you can call it whatever you want. The idea here is the clients are going to invest a little more money now. They’re going to invest maybe $500 to $5,000 and they’re going to get a lot more value for that investment.
Here are some examples and again these are from my time coaching.
So that’s that Signature Experience, a deeper level, providing more value and something clients are willing to pay more money for.
The next level is the exclusive offer, Client investment is $5,000 plus to start. We want to be shooting for 10,000 to $75,000. These are top-tier offerings for loyal clients, people who love what you do.
In these cases of major transformations, it’s cheap to pay $10,000 or $75,000 for the package because they‘re getting 10 times or more of that value in return.
Here are some examples and again, this is for using my own coaching program as a guideline.
So that’s the value ladder.
If you’d like help creating your value ladder, you can book some value ladder coaching sessions with me.
The post Value Ladder: Creating a Profitable Pathway for Your Business appeared first on Time Management Training.
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In this video and article, I want to talk about how to use a value ladder for business growth.
The examples I’m going to use here are from my own time management coaching business. You can download a copy of this mind map and use it as a template for your own value ladder brainstorming.
You will also be added to our Time Tips newsletter that provides you with regular time management and productivity tips. Unsubcribe anytime.
Some of the examples of this might be:
This level is how people connect with you for free. These connection offerings are a great way to introduce yourself to people, and position yourself as an authority.
The second run, or level of your value ladder is what I call building blocks. You can call these whatever you want – the idea is just that you have multiple levels that you take people through.
These are the tools where I work directly with people that are fairly inexpensive. A modest investment for people, good value but a modest investment.
For level #3, I’m calling this the Signature Experience. Again, you can call it whatever you want. The idea here is the clients are going to invest a little more money now. They’re going to invest maybe $500 to $5,000 and they’re going to get a lot more value for that investment.
Here are some examples and again these are from my time coaching.
So that’s that Signature Experience, a deeper level, providing more value and something clients are willing to pay more money for.
The next level is the exclusive offer, Client investment is $5,000 plus to start. We want to be shooting for 10,000 to $75,000. These are top-tier offerings for loyal clients, people who love what you do.
In these cases of major transformations, it’s cheap to pay $10,000 or $75,000 for the package because they‘re getting 10 times or more of that value in return.
Here are some examples and again, this is for using my own coaching program as a guideline.
So that’s the value ladder.
If you’d like help creating your value ladder, you can book some value ladder coaching sessions with me.
The post Value Ladder: Creating a Profitable Pathway for Your Business appeared first on Time Management Training.