Episode 160: Keishla Ceaser-Jones wants you to rethink the term "value."

⏱️ Timestamps:

00:00:00 - Intro

00:03:15 - Value realization: The ultimate goal

00:04:31 - From data to ROI: Bridging the gap

00:07:04 - Quantifying value in metrics that matter

00:08:12 - Focused goals: Narrowing the conversation

00:10:53 - Diverse perspectives on what value really means

00:12:29 - From vendor to partner: Building trust

00:13:39 - Closing thoughts and the narrative of value

📺 Lifetime Value: Your Destination for GTM content

Website: https://www.lifetimevaluemedia.com

🤝 Connect with the hosts:

Dillon's LinkedIn: https://www.linkedin.com/in/dillonryoung

JP's LinkedIn: https://www.linkedin.com/in/jeanpierrefrost/

Rob's LinkedIn: https://www.linkedin.com/in/rob-zambito/

👋 Connect with Keishla Ceaser-Jones:

Keishla's LinkedIn: https://www.linkedin.com/in/keishlaceaserjones/

Mentioned in this episode:

Matik

LTV Shop

The Segment