In this special episode, Jonathan and Gary are joined by casino marketing legend Dennis Conrad, who brings over four decades of experience to the table. Dive deep into the exciting world of casino marketing, where Dennis shares his vast insights on player engagement, the role of social media, and the evolving nature of the gambling industry. From his early days as a dealer at the mob-run Stardust to launching his own successful consulting firm, Dennis reveals the secrets behind creating compelling casino promotions, understanding player DNA, and fostering a player-first culture. Plus, get the inside scoop on the current trends at the Global Gaming Expo (G2E) and enjoy some fun surprises with the Plaza's unique Lucky Box vending machine. Whether you're a casino enthusiast or a marketing professional, this episode is packed with valuable takeaways. Tune in now!