Join us for an in-depth exploration of Walmart's powerful "The 5 Its" e-commerce strategy! The VENDO team delves into the essentials: Have It, Find It, Display It, Price It, & Deliver It. Discover how each "It" can propel your success on Walmart Marketplace.
Topics Covered:
- The 5 Its: Have It, Find It, Display It, Price It (2:55)
- Have It: Focusing on Assortment (4:20)
- Investing in Your Items (6:00)
- Walmart DSV (7:10)
- Find It (8:53)
- Key Challenges with SEO (9:33)
- The Importance of Content Scores (11:20)
- Display It: Product Listing Fundamentals (14:00)
- Walmart Review Syndication (17:05)
- Price It: Everyday Low Prices (18:40)
- Leveraging Promotions (20:20)
- Competitive Price Matching (22:28)
- Walmart's Deals Week (25:50)
- Deliver It: Shipping (29:50)
- Omnichannel Approach (32:15)
Speakers:
- Hiram Gonzalez, Senior eCommerce Walmart Strategist, VENDO
- Delaney Del Mundo, Director of Amazon Account Strategy, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
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➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
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