Collin Cadmus Podcast

Venture Capital vs Bootstrapping w/ Adam Robinson, CEO at RB2B & Retention.com


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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Adam Robinson.

Adam graduated from Rice University in 2003 and then spent the first 8 years of his career as a Credit Trader for Lehman Brothers and Barclays Capital before bootstrapping his first company Robly to an 8 figure exit in 2021. However, Adam had no down-time because in 2020 he already started building his next company Retention.com which he grew to $20 Million ARR in 3.5 years without raising any capital.

Adam still serves as the CEO of Retention.com to this day, but he didn’t stop there, in 2023 he started another company RB2B which has also taken the market by storm.

I’ve been following Adam on LinkedIn for a long time but just recently noticed that he not only bootstrapped his companies, but he’s darn proud of it. So I’m particularly excited to get his thoughts on all that’s changing in B2B sales and learn his secrets to bootstrapping world-class SaaS companies to hyper-growth.

Before we get started, if you’re watching on YouTube, please take a moment to subscribe to the channel, like the video, and leave us a comment if you have questions or feedback. If you’re joining us from Spotify or Apple Podcasts, please drop us a review and let us know what you think of the episode. This is much appreciated.

Without further adieu, let’s dive in and get his thoughts.

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TOPICS:

00:00:00 Intro

00:01:56 Sales Teams vs Self-Serve

00:08:58 Outbound Sales is Broken

00:13:49 Growth-at-all-Costs

00:34:48 Low Average Quota Attainment

00:41:35 Venture Capital vs Bootstrapping

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QUESTIONS:

1. Do you have sales teams or are your products self-serve?

2. What’s broken with B2B outbound and how did we get here?

3. What are your thoughts on the Growth-at-all-Costs model?

4. What do you think is the reason for low sales quota attainment?

5. What are the pros and cons of venture capital VS bootstrapping?

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LINKS:

Retention: https://retention.com

RB2B: https://www.rb2b.com

Adam on X: https://x.com/RetentionAdam

Collin on X: https://x.com/collincadmus

Modern Outbound System: https://www.collincadmus.com/the-modern-outbound-system

Sales Coaching: https://www.collincadmus.com/sales-coaching

Founder Coaching: https://www.collincadmus.com/founder-coaching

Collin Cadmus Podcast: https://www.collincadmus.com/podcasts/collin-cadmus-podcast

Revenue Growth Blog: https://www.collincadmus.com/blog

--

Sit back, relax, enjoy the episode, and thank you for listening, viewing, and subscribing.

Available on: YouTube, Rumble, Spotify, and Apple Podcasts.

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Collin Cadmus PodcastBy Collin Cadmus, LLC

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