Tech Marketing Rewired

Vibe Coding for the Enterprise: How AI is Rewiring the Modern Web Stack | Guy Yalif (Webflow)


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The way we build for the web is being fundamentally rewired. We’ve moved past the era of "drag-and-drop" and into the era of "Vibe Coding"—where natural language and AI orchestration allow teams to ship high-fidelity web experiences in hours, not weeks. 

But for an enterprise CMO, how do you balance that "startup speed" with the security and stability required for production-grade marketing?

In this episode of Tech Marketing Rewired, host Kevin Kerner sits down with Guy Yalif, Chief Evangelist at Webflow, to deconstruct the "messy middle" of AI adoption. Guy shares a masterclass on the evolution from traditional SEO to AEO (AI Engine Optimization) and explains why the future of MarTech lies in the Micro-App Stack.

Key topics discussed in this episode:

  • The Vibe Coding Revolution: How the gap between strategy, design, and code is completely disappearing.
  • Enterprise-Grade AI: Harnessing the speed of AI while maintaining the security and scale required by large organizations.
  • The Death of the Monolith: Why the future is about "micro-apps" and intelligent microservices that AI can actually orchestrate.
  • The AEO Playbook: Why "technical cleanliness" and internal link structures are the new requirements for being discovered by LLMs.
  • Leading the "Beautiful Mess": How to build AI fluency within your team by making it safe to experiment, fail, and "feel stupid" during the learning curve.

Connect with Guy Yalif: LinkedIn: https://www.linkedin.com/in/guyyalif/ Webflow: https://www.webflow.com

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🎧 Tech Marketing Rewired is hosted by Kevin Kerner, founder of Mighty & True.

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Tech Marketing RewiredBy Kevin Kerner