Video Marketing 2.0

Video Marketing 2.0

By Marketing Video experts Joel Goobich and Brendan Carty interview business marketing authorities on tips and techniques for using video marketing every week.Business
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Video Marketing 2.0 episodes

  • Video Marketing Short #14 Producing a Marketing Video on Budget
    Creating a marketing video on budget and on scale is a lynchpin to unlocking the potential of video marketing in the business world. There are a lot of different skill sets that are needed to produce a quality live action or animated marketing video, including scriptwriting, storyboarding, animation, videography, sound effects and post production editing.
    On this episode, hosts Joel Goobich and Brendan Carty have an in depth conversation with Ian Buck, Managing Director of Notch Video, about their solution to this problem.
    2 min
  • Producing a Marketing Video on Budget
    Creating a marketing video on budget and on scale is a lynchpin to unlocking the potential of video marketing in the business world. There are a lot of different skill sets that are needed to produce a quality live action or animated marketing video, including scriptwriting, storyboarding, animation, videography, sound effects and post production editing.
    On this episode, hosts Joel Goobich and Brendan Carty have an in depth conversation with Ian Buck, Managing Director of Notch Video, about their solution to this problem.
    33 min
  • Video Marketing Shorts #13 - Making B2B Videos Both Personable and Interesting
    Video marketing for B2B should be fun, personable, creative and interesting. Marketers using videos for B2C purposes have figured that out already and so should companies using videos for B2B. After all, videos are targeted to people, even if they are working in a professional capacity.
    Here's an excerpt from a conversation with Linda West, Director of Digital Marketing at Act-On and a leading voice in the video marketing revolution.
    2 min
  • Video Marketing Short #15 - Producing a Marketing Video on Budget
    Creating a marketing video on budget and on scale is a lynchpin to unlocking the potential of video marketing in the business world. There are a lot of different skill sets that are needed to produce a quality live action or animated marketing video, including scriptwriting, storyboarding, animation, videography, sound effects and post production editing.
    On this episode, hosts Joel Goobich and Brendan Carty have an in depth conversation with Ian Buck, Managing Director of Notch Video, about their solution to this problem.
    2 min
  • Video Marketing Shorts #12 - Making B2B Videos Both Personable & Interesting
    Video marketing for B2B should be fun, personable, creative and interesting. Marketers using videos for B2C purposes have figured that out already and so should companies using videos for B2B. After all, videos are targeted to people, even if they are working in a professional capacity.
    Here's an excerpt from a conversation with Linda West, Director of Digital Marketing at Act-On and a leading voice in the video marketing revolution.
    2 min
  • Making B2B Videos Personable and Interesting
    Video marketing for B2B should be fun, personable, creative and interesting. Marketers using videos for B2C purposes have figured that out already and so should companies using videos for B2B. After all, videos are targeted to people, even if they are working in a professional capacity.
    On this episode of the Video Marketing 2.0 podcast, hosts Joel Goobich and Brendan Carty have an in depth discussion with Linda West, Director of Digital Marketing at Act-On and a leading voice in the video marketing revolution.
    25 min
  • Video Marketing Trends in 2016
    2016 is shaping up to be another dynamic year for video marketing as it enters a more mature phase, barriers of entry are lowered, new technologies come online and companies of all types and sizes grasp the power and the return on investment that business video marketing represents.
    On this episode host, Joel Goobich and Brendan Carty, discuss four of the main drivers of video marketing in the coming year
    26 min
  • Video Marketing in 2015 - A Year End Review
    Video Marketing underwent some dramatic changes in 2015. There were a lot of new developments, new analytical tools, new initiatives from Facebook, Twitter and YouTube, the growing use of interactive videos, the phenomenal growth of videos being watched on a smart phone or tablet.
    On this episode, hosts Joel Goobich and Brendan Carty provide an annual year end review of the state of Video Marketing.
    23 min
  • Video Marketing For Holidays and Special Events
    Video marketing can be used throughout the year for special events such as holidays and conferences to highlight special offers, feature a product or service and reach out directly to current and future customers with a more personal message.
    On this episode, hosts Joel Goobich and Brendan Carty discuss the unique role of video marketing for special events. They give specific do's and don'ts and highlight different ways to use videos.
    28 min

About Video Marketing 2.0

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Video Marketing 2.0 is giving voice to the Video Marketing revolution. Created for the startup entrepreneur, marketing executive, business development manager, small business owner and anyone interested in learning about the dynamic new world of video marketing.