Meet BG, the creator behind Local Band Smokeout, a music discovery platform that has spent more than a decade helping independent artists reach new listeners across rock, hip-hop, EDM, K-pop, metal, and nearly every genre in between.
In this episode, BG shares how he became one of the earliest creators making music reaction videos, why he chose to support unknown artists instead of focusing only on major names, and how he built a channel with more than 10,000 videos.
We discuss the realities of running a music reaction channel, including copyright claims, sponsorships, Patreon, merchandise, daily livestreams, and the long hours required to turn content into a full-time business. BG also explains how reacting to major artists helped new viewers discover the smaller bands featured across his channel.
The conversation also covers staying open to different genres, giving constructive criticism, building a global audience, and why creators should study what works without expecting their first video to become an instant hit.
Whether you're an independent artist, music creator, reaction channel host, or YouTuber trying to build a loyal community, this episode offers practical lessons on consistency, discoverability, monetization, and creating content around something you genuinely love.
Learn more about BG:
Request Reactions, Reels, or Shorts: https://localbandsmokeout.com
Kick Daily Live Show: https://kick.com/localbandsmokeout
Twitch Daily Live Show: https://twitch.tv/localbandsmokeout
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