Alex Alexander is a Swedish independent artist and songwriter who has amassed more than 100 million streams for his music. Besides writing and producing, Alex owns the electro-dance record label, LoudKult, which specializes in music distribution. After touring through Asia and the Middle East, Alex pursued a solo career as a Pop artist. He is a well-known guitarist and is sponsored by different major guitar brands such as Yamaha Guitars. In this episode, Alex talks about how he got started in the music industry and his plethora of odd jobs. He also offers advice to aspiring artists looking to make connections in the music industry. Finally, we discuss his recent move from Sweden to LA and his new album coming summer 2021.