Enough time has elapsed since the start of the pandemic (and the temporary end of in-person events) that we can make some early observations about trends – and mistakes – we’re seeing in the event space. In this episode we provide some cautions about the current market and offer thoughts about your own events through the end of 2020 and beyond. We are in a time of both uncertainty and opportunity, and only a smart strategy and creativity will prevail as businesses fight to gain your attention and participation.