In this powerful episode of What Are You Made Of?, Mike “C-Roc” sits down with Katelyn Rhoades—CEO of Enfluence Marketing Studio and host of the Call Her Creator podcast—for a raw and energizing conversation about resilience, reinvention, and building influence in the digital age. Katelyn opens up about growing up in chaos, learning early that no one was coming to save her, and making the decision to build a different life through grit, discipline, and self-education. From cleaning popcorn machines at 14 to selling her clothes to afford groceries in college, her story is rooted in the belief that ordinary people can create extraordinary outcomes if they’re willing to do the work.

Now a respected marketing strategist featured in Forbes and trusted by Meta, Katelyn shares how she transitioned from a stable corporate career into entrepreneurship, building a thriving social media agency with 30+ clients, multiple revenue streams, and a growing personal brand. She and Mike "C-Roc" dive into the mindset required to handle rejection, the importance of living by your calendar, creating an attraction model in business, and knowing when to move from operator to CEO. They also unpack the realities of parenting while building a business, the tension between hustle and presence, and why resilience—not luck—is the real differentiator.

This episode is a masterclass in visibility, persistence, and sustainable growth for leaders who want to build both income and impact in today’s attention economy.

Website-https://enfluencestudio.com/

Social Media Links/Handles-

https://www.instagram.com/thekatelynrhoades/

https://podcasts.apple.com/us/podcast/call-her-creator-with-katelyn-rhoades/id1726289174