How much money to spend on marketing is one of the number one questions we receive from clients, but there are so many things to consider when making your marketing dollars work for you. It's more than paying for ads and boosting posts but making sure you get a return means having a strategy and blended approach of digital and traditional marketing. 

Tune in and learn how to "Make Your Marketing Dollars Work For You." 

Suggested marketing resources for your business: 
https://searchengineland.com/
https://learndigital.withgoogle.com/digitalgarage
Or read our blog at https://thekoolsource.net/atlanta-digital-marketing-blog/

Leave a review and tell us what you think! Share this episode with your team, and connect with us on our social media platforms.
Visit our website at  https://thekoolsource.net/
Follow us on Instagram at
https://www.instagram.com/visible.found.paid

Networking has taken on new forms in the last year with the pandemic and now with the world opening back up. It can be intimidating to some to work a room and try to find the right connection. Tune in as we discuss the quality of your network over the quantity of people in your circle and how to nurture these relationships. 

Leave a review and tell us what you think! Share this episode with your team, and connect with us on our social media platforms.

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at

https://www.instagram.com/visible.found.paid 

Shifting from an employee to an entrepreneur is no small task, and there is more than one way to take that leap to build your own dream. Our guest, Amani Wyatt knows this all too well, as he shifted from an employee to owning his own franchise security agency. In this episode, he shares with us the growing pains and strategies to various forms of ownership and how he adapted to serving clients in his industry.

Amani Wyatt is the President of Signal 88 Security of South Atlanta. Signal 88 Security provides innovative tech-driven solutions to the Physical Security, Security Patrol, and Guard Space. Signal 88 is unique within the industry in that it is a franchise concept, so its owners are backed by a Franchisor, which allows them to have small firm client responsiveness and customer service along with the global presence of the fortune 500 larger Security firms.

Tune in and hear more about how to "Secure The Bag" and Shift From An Employee To An Entrepreneur.

Click here to learn more about Signal 88 Security of South Atlanta

Leave a review and tell us what you think! 
Share this episode with your team, and connect with us on our social media platforms.

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at

https://www.instagram.com/visible.found.paid/

Sales is the lifeline of any business because, without it, there is no cash flow. Many people start businesses from a passion, specialized skill, or trade, and they underestimate the power of a good sales strategy and sales team until it's too late. Don't wait to get in the red and miss your market by not selling! The way to grow your revenue is to "Always Be Selling." 

Tune in as we share how our agency developed our new sales strategy and implemented it with our team to get Visible, Found, and Paid! 

Leave a review and tell us what you think! Share this episode with your team, and connect with us on our social media platforms.

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at
https://www.instagram.com/visible.found.paid/

How much planning are you putting into your website? 
It can either make you money as your online storefront, or it can cost you if you don't plan the journey and build it to convert. 

Tune in as we share the top things to know before you build your website so your customers have a quality experience and turn it into a revenue-earning lead generator. 

Leave a review and tell us what you think! Share this episode with your team, and connect with us on our social media platforms.

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at
https://www.instagram.com/visible.found.paid/

What good is having a brain full of knowledge if you don't want to share it with anyone else? 
In this episode, we are talking about the necessary process to train and educate your teams. 
It is just as important to educate and train employees as it is to hire competent teams who can quickly pick up your well-written processes and run with them. Take a listen as we talk through our own internal process of documenting workflows and training to have repeatable processes.  

Leave a review and tell us what you think! Share this episode with your team, and connect with us on our social media platforms.

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at
https://www.instagram.com/visible.found.paid/

Marketing is an ever-evolving industry with trending topics daily. Listen in as we discuss Facebook's new "Clubhouse" like audio platform, new developments at The Kool Source, other hot topics in marketing, and more. 

In this episode, we cover:

• Facebook's New Clubhouse Feature 
• Sales Questions & Processes
• How to Know Your Ideal Client
• When to Start & Stop Your Ads
• Audio Content Demand 
• Adding Training to Our Business 

Leave a review and tell us what you think! Share this episode with your team, and connect with us on our social media platforms.

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at
https://www.instagram.com/visible.fou...

There are a lot of lessons we learn the hard way in business simply because we do not know. We want to save you from some of the hard lessons host, Eric Woodson, learned while building The Kool Source agency. Tune in as we go to the experts to get answers on "What We Didn't Know- Part 1 HR" with guest LaShawn Davis, CEO of The HR Plug. 

In this episode, we cover:

• Interviewing tips when building your team
• Legal requirements for recruiting
• How to avoid biases 
• How Covid has changed HR
• Diversity & the way we work
• Most common HR mistakes business owners make

Leave a review and tell us what you think! Share this episode with your team, and connect with us on our social media platforms.

Connect with our guest, LaShawn Davis at The HR Plug
 https://www.thehrplug.com/

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at
https://www.instagram.com/visible.fou...​

Businesses aren't built overnight, but it doesn't have to take forever to have a good foundation.  Tune in and catch our tips on the basic elements needed to start your business and market your idea. 

In this episode, we cover:

• Naming Your Business
• Creating An Offer 
• Setting Your Price 
  
  

Visit our website at  https://thekoolsource.net/

Follow us on Instagram at
https://www.instagram.com/visible.fou...​
https://www.instagram.com/thekoolsource/

Welcome to the kick off episode to Visible Found Paid, powered by The Kool Source. In this episode, we explain what is "Visible Found Paid," the business lessons learned while starting and growing The Kool Source digital agency, and how to shift your thinking to grow your business.

Follow us on Instagram at
Visible. Found. Paid Instagram
The Kool Source Instagram

Visible. Found. Paid Facebook

Visit us at The Kool Source to learn more about our digital marketing services to help you get Visible, Found, and Paid.