Welcome to Episode 71 with Toby Lyles joined by Jamie Avent, owner of Summerset Concierge.

Key Business Insights

* The Boomerang Effect: Seeds planted through networking take time to grow; clients from a year ago are now referring her based on word-of-mouth

* Solopreneur Struggles: Balancing client work, admin tasks, billing, social media content creation, and marketing all alone

* The Real Problem: Solved: Concierge services address not just seniors’ needs, but the emotional burden and decision fatigue of their family caregivers

* Entrepreneurship as Personal Development: The business brought out resilience, perseverance, and confidence she didn’t know she possessed

Episode 071

Release Date: August 18, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Jamie Avent/ Summerset Concierge

Get in touch with Summerset Concierge

Website: https://www.summersetservices.com

Facebook: https://www.facebook.com/summersetseniorsolutions

Instagram: https://www.instagram.com/summersetconcierge

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 70 with Toby Lyles joined by Winct. This episode tells his story about overcoming addiction, finding purpose through creative expression, and building a music business from the ground up.

Episode 070

Release Date: August 11, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Winct

Get in touch with

Website: https://whoswinct.com

Facebook: https://www.facebook.com/winct.weeze

Instagram: https://www.instagram.com/whoswinct

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 69 with Toby Lyles joined by De Shann Schinkel, of Wyoming Senior Olympics.

De Shann shares a transformative journey of personal crisis and organizational turnaround. After retiring in 2018, she struggled with military-related trauma (TPI and PTSD), family loss, and depression—reaching a suicidal crisis point in 2022. Through therapy, family support, and taking on the Wyoming Senior Olympics executive director role, she discovered purpose and meaning. She transformed the organization from a struggling nonprofit into a thriving platform, growing athlete participation from 300 to nearly 1,000 in just one season.

Episode 069

Release Date: August 4, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: De Shann Schinkel/Wyoming Senior Olympics

Get in touch with Wyoming Senior Olympics

Website: https://www.wyomingseniorolympics.com

Facebook: https://www.facebook.com/WyomingSeniorOlympics

Instagram: https://www.instagram.com/wyomingseniorolympics

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 68 with Toby Lyles joined by Noam Mantaka, owner of Noam’s Table food truck. Noam shares his story of resilience, loss and building for a purpose bigger than himself. Like all entrepreneurs his journey was not straight forward, but every step ultimately led to the business he built.

Episode: 068

Release Date: July 28, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Noam Mantaka/ Noam’s Table

Get in touch with Noam’s Table

Website:

http://www.noamstable.com

Facebook: https://www.facebook.com/noamstable

Instagram: https://www.instagram.com/noams.table

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 67 with Toby Lyles joined for a second time by Eloy Martinez, owner of Cheyenne Cup.

In this inspiring conversation, we dive deep into the journey of building a successful coffee shop business from scratch—including surviving the pandemic with just $50 in daily sales, expanding to a second location, and maintaining a vision of going public one day.

Episode 067

Release Date: July 21, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Eloy Martinez/ Cheyenne Cup

Get in touch with Cheyenne Cup

Facebook: https://www.facebook.com/thecheyennecup

Instagram: https://www.instagram.com/thecheyennecup

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 66 with Toby Lyles joined by Jody Shields of Wyoming Nonprofit Network. This episode provides a powerful conversation about building the Wyoming Nonprofit Network from the ground up—a story of patience, strategic growth, and turning frustration into action. Jody shares the journey from a small idea to a thriving statewide nonprofit support organization that now manages WyoGives, an annual giving day that has raised over $20 million.

Episode 066

Release Date: July 14, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Jody Shields/ Wyoming Nonprofit Network

Get in touch with Wyoming Nonprofit Network

Website: https://www.wynonprofit.org

Facebook: https://www.facebook.com/WyNonprofit

Instagram: https://www.instagram.com/wyogives

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 65 with Toby Lyles joined by Rudi Womack of Wyoming International Film Festival (WIFF).

Rudi shares his incredible journey from making DIY zombie films in his Wyoming backyard to working with Marvel, directing feature length films on Amazon, to becoming the Executive Director of the Wyoming International Film Festival, now ranked in the top 1% of film festivals globally. This episode is packed with lessons about following your passion, pivoting when necessary, and building community impact.

Episode 065

Release Date: July 7, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Rudi Womack/ Wyoming International Film Festival

Get in touch with Wyoming International Film Festival

Website: https://filmfreeway.com/WyomingInternationalFilmFestival

Facebook: https://www.facebook.com/WyomingFilmFest

Instagram: https://www.instagram.com/wyomingfilmfest

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 64 with Toby Lyles joined by Cassidy Nation, owner of Sippin’ Sassy.

Cassidy shares her inspiring story of building Sippin’ Sassy, a mobile bartending business operated out of a custom-designed horse trailer. What started as a cute idea in late 2020 became a test of entrepreneurial resilience as she faced engineering challenges, regulatory uncertainty, insurance barriers, and the unexpected journey of building a business while pregnant. This episode highlights the importance of persistence, finding the right people to support your vision, and innovating in spaces where no regulations exist yet.

Episode 064

Release Date: June 30, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Cassidy Nation / Sippin’ Sassy LLC

Get in touch with Sippin’ Sassy

Website: https://sippinsassyllc.mypixieset.com

Facebook: https://www.facebook.com/profile.php?id=100091679985953

Instagram: https://www.instagram.com/sippinsassyllc

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 63 with Toby Lyles joined by Sarah Morey, founder and owner of Earthside Birth and Wellness Center.

Sarah shares her journey from having a positive birth experience to starting Earthside Birth and Wellness Center, one of the first birth centers in Wyoming. This episode explores how a single empowering moment—recovery from breastfeeding struggles—sparked a decade-long mission to transform maternal healthcare and build a sustainable business model.

Episode 063

Release Date: June 23, 2026

Host: Maverick Lyles/ Toby Lyles

Guest: Sarah Morey / Earthside Birth and Wellness Center

Get in touch with Earthside Birth and Wellness Center

Website: https://www.earthsidebirthwy.com

Facebook: https://www.facebook.com/EarthsideBirthWY

Instagram: https://www.instagram.com/earthsidebirthcenter

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

Thanks for reading! Subscribe for free to receive new posts and support my work.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

Welcome to Episode 62 with Toby Lyles joined by Dionne Roccaforte, LaShaye and Nicolas Hernandez, owners of Beautifully Savage.

Beautifully Savage is a boxing studio built by Dionne, LaShaye and Nicolas that exemplifies how community becomes the foundation of business resilience.

A business without its building can fail. A community without walls cannot. When you build something people genuinely believe in and feel part of, they’ll fight to keep it alive—and bring others with them.

Tune in to hear their story of challenges and literal closed doors to the realization that with community it’s really hard to fail.

Episode 062

Release Date: June 16, 2026

Host: Toby Lyles

Guest: Dionne Roccaforte, LaShaye Hernandez, Nicolas Hernandez/ Beautifully Savage

Get in touch with Beautifully Savage

Website: https://beautifully-savage-cheyenne.gymdesk.com

Facebook: https://www.facebook.com/profile.php?id=100085700350076

Instagram: https://www.instagram.com/beautifully_savage_cheyenne

Spotify:

Youtube: https://www.youtube.com/@twentyfoursound7322/playlists

https://odysee.com/@VoicesontheWind

Rumble: https://rumble.com/user/TwentyFourSound

Facebook: https://www.facebook.com/toby.lyles.1

Instagram: https://www.instagram.com/tobyblyles

LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound

Substack: https://votw.substack.com/

Website: https://twentyfoursound.com

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com