For our very first episode, we're taking a hard look at Volvo. The Swedish company once known for quirky wagons and safety innovations is in trouble after dumping billions of dollars into an early, all-in bet on electric vehicles five years ago that led to a mess of software issues and production problems, tanking reliability and dragging its global sales to dangerous lows.

Last year, then-CEO Jim Rowan warned of "turbulent" times ahead for Volvo as tariffs scrambled its manufacturing plans—shortly before Volvo's Chinese parent company Geely replaced him with Hakan Samuelsson, who led the company through the boom years of the 2010s before retiring in 2022. Classic move to bring back the old guy.

Samuelsson knows he has to nail this turnaround, and the first car launching under his watch is the Volvo EX60, a midsize electric SUV that represents everything Volvo is trying to get right—new platform, new motor+battery combo, new software stack, new everything. And Joel was on the ground in Sweden for the reveal event last week, where he grilled Samuelsson and the rest of the executive team to find out if Volvo's really learned from its mistakes, or if the company is doomed to repeat them.

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