Business Alliance Insights

Walking Away to Walk Forward: How Greg Hines Built a Purpose-Driven Senior Care Business


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In today’s episode, host Heath Turner sits down with Gregory Hines, Amada Senior Care franchisee in Detroit, Michigan. Greg began his journey in 2014 after leaving a demanding 20-year career in medical and pharmaceutical sales. Burned out, on call 24/7, and longing for a life with more balance and purpose, Greg made the leap into entrepreneurship.

Over 11 years later, Greg has built a thriving senior care operation—employing more than 125 caregivers, serving nearly 90 clients, and proudly caring for over 60 veterans. His story is one of courage, commitment, and the powerful impact a mission-driven business can make.

Listen on Apple and Spotify!🎧

Spotify:

https://open.spotify.com/show/2mZJKRqd4rdbrzj9j2DC99?si=7fda844891214f28

Apple:

https://podcasts.apple.com/us/podcast/beyond-the-brand/id1801616966

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Business Alliance InsightsBy Business Alliance Incorporated