Whitney Fishman Zember has been helping brands and businesses understand media and communication trends, as well as technology-driven consumer-based insights, for over fifteen years. As Managing Partner, Innovation & Consumer Technology at Wavemaker US, she uncovers opportunities to harness technology to connect marketers with audiences in new and meaningful ways.  Her ability to spot trends is second to none, and she has been tracking developments at CES for years.  Whitney’s perspectives are always eye-opening.