The Member Engagement Show

Ways to Incorporate Podcasting Into Your Association Communications

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In this episode, Beth Arritt speaks with guests Frank Humada and Colby Horton with Association Briefings about the power of communicating through audio and the ins and outs of launching a podcast for your association.  

By listening to this show, you'll learn:

  • Is podcasting right for your association?
  • The strategy that goes into successful podcasts
  • Lessons learned from the association podcasting front lines
  • How to approach the critical role of show host
  • The role podcasts can play in non-dues revenue
  • How to find and manage great guests
  • How to cover the most compelling topics possible
  • How to promote and drive traffic to your podcast
  • Is podcasting a fad or a permanent media content channel?

    • Be sure to check out Colby and Frank's podcast, Engaging in the Next - especially Beth's episode with them.

    And don't forget to subscribe to Association Marketing Pros (AMP), Beth's weekly newsletter for association marketers.

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    The Member Engagement ShowBy Higher Logic
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