Treeside Capital Podcast

Ways to Market Direct-To-Owner


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On this episode, we dive into the world of direct-to-seller lead generation—the art and science of creating opportunities without waiting on brokers, listings, or luck. We'll break down practical strategies that real operators use to consistently fill their pipeline:

  • Text Message Campaigns – how to craft short, punchy messages that get responses without feeling spammy.
  • Email Sequences – setting up value-driven email outreach that builds credibility and keeps you top of mind.
  • Direct Mail – proven formats that cut through the noise and land on a seller's desk with impact.
  • Cold Calling – what to say, how to handle objections, and when to push for the next step.
  • Marketing Messages – the psychology of words and positioning that get sellers leaning in.
  • Follow-Up Systems – why most deals come after the 5th, 7th, or even 10th touch—and how to stay consistent.
  • In-Person Meetings – turning initial interest into lasting relationships by showing up prepared.

We'll also talk about playing the long game—because true success in direct-to-seller marketing isn't about quick wins. It's about building trust, nurturing relationships, and becoming the person sellers call when they're finally ready to make a move.

Whether you're just setting up your first outreach system or refining a seasoned marketing machine, this episode will give you the tools, scripts, and mindset to build a pipeline that lasts.

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Treeside Capital PodcastBy Miles Noland