WCM's Park Update

Danielle Todd & Lori Severson, organizers of the Campground Owners Expo, along with Dennis Steinman, founder of Plainscraft Covered Wagons, join WCM's Park Update to talk about the upcoming Campground Owners Expo in Branson, Mo.

Toby O’Rourke, the CEO and president of Kampgrounds of America Inc. (KOA) joins WCM’s Park Update to talk about the tremendous growth of the company — over 300% since 2011 — and the health of the industry as KOA continues to aggressively expand.

O’Rourke discusses KOA’s new headquarters which are being built in Billings, Mont.; how competition has impacted its ability to acquire parks; the company’s decision to build more parks; its expansion of the Terramor brand; how KOA is encouraging its parks to add EV chargers and more. Enjoy the show!

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Adam Lendi, co-founder of Happy Camper Capital, joins WCM's Park Update to chat about the growth of the company's portfolio — which now includes 4 parks. Happy Camper recently started fundraising for investment in a $25 million fund that Lendi says will allow the company to add 6-10 more parks.

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Kama Humphrey, KOA’s director of training and events, joins WCM's Park Update to discuss the franchise system's upcoming convention in Orlando, Fla., from Nov. 14-17. Humphrey notes that the conference will feature a variety of educational sessions, an IdeaXchange, a large expo and some exciting entertainment options. Enjoy the show!

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David Basler, vice president of membership and marketing at the National Association of RV Parks and Campgrounds (National ARVC), and Susan Motley, Nat. ARVC’s senior director of education and events, join WCM’s Park Update to discuss Nat. ARVC’s upcoming Outdoor Hospitality Conference and Expo (OHCE) taking place from Nov. 7-10 in Orlando, Florida. Enjoy the show!

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Nearly a year after being acquired by Sun Outdoors, Camp Jellystone is ready to gather its franchisees at the Embassy Suites Hotel and the Charleston Area Convention Center in North Charleston, S.C., from Nov. 6-9. Marley Behnke, Camp Jellystone’s director of franchise education, joins WCM’s Park Update to give a preview of the conference and what attendees can expect.

Behnke focuses on the number of educational sessions the conference will be hosting, previews the keynote speaker, Jessie Cole, the founder of the Savannah Bananas, a minor league baseball team, and highlights the more than 100 vendors that are expected to take part in the symposium’s expo. Enjoy the show!

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Learn more about Symposium here: https://website.eventpower.com/22LSYS-ANNUAL and email Dan Wolford for vendor information and questions: [email protected]

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Go RVing is celebrating 25 years in 2022 and WCM’s Park Update caught up with Sarah Neely, senior manager of strategic marketing at Go RVing, and Courtney Bias, director of strategic marketing at Go RVing, to celebrate the milestone and get an update on what the organization has been working on and what it is focused on for the future.

The marketing arm of the RV Industry Association, Go RVing is responsible for creating some iconic marketing campaigns and is now utilizing influencers to really boost the RV industry and the outdoor hospitality industry to new heights. Enjoy the show!

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