Ad Nerds

We 6/14 - Ooops It's Wednesday | Apple's Branding Lesson | Doritos And Papa John's Make A Baby

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In this episode of Ad Nerds Podcast, aired on WEDNESDAY, June 14, 2023, (not Tuesday) host 'Spanky' Moskowitz delves into the essence of Apple's brand strategy, the exciting collaboration between Papa John's and Doritos aimed at the Gen Z market, and the AI-driven billboard rivalry between fast food giants McDonald's and Burger King. Spanky emphasizes how Apple's innovation, user experience, strong ecosystem, and ability to adapt have contributed to its immense success. He also highlights the effectiveness of strategic partnerships in attracting specific market segments, using the Papa John's-Doritos collaboration as an example. Lastly, the podcast discusses the intriguing use of AI in advertising as illustrated by the playful billboard face-off between McDonald's and Burger King.

Key Moments:

  • How Apple maintains consumer trust while continuously innovating (1:35)
  • Discussion on how to emulate Apple’s business model in your business (3:51)
  • Elucidation on Apple’s strong ecosystem and its importance (6:23)
  • The importance of the long game in brand-building, as it is a marathon, not a sprint (8:20)
  • Analysis of Papa John’s and Doritos' high-stakes game of strategy, tapping into the Gen Z market (10:06)
  • Suggestions on how small businesses can implement aspects of the Papa John’s and Doritos campaigns without breaking the bank (12:31)
  • Coverage of the burger battle between McDonald's and Burger King (14:51)
  • Breakdown of dueling billboards and a battle of wits with a chatbot (16:17)
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