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We're living through what historians will probably call the Great Greenwashing Era. Every corporation has a sustainability report now. Every CEO talks about "purpose-driven business." Every shareholder meeting features carefully crafted slides about carbon neutrality by 2050. Most of it is performative bullshit designed to make us feel better about buying things we don't need from companies that are actively destroying the planet.
But sometimes—rarely—you encounter someone who cuts through the noise with uncomfortable honesty. Andre Hoffman, vice chairman of pharmaceutical giant Roche and great-grandson of its founder, is one of those people. And his story reveals something unsettling about how corporate power actually works, and why most sustainability efforts are doomed to fail. ... continue reading the article on Substack
This is Heliox: Where Evidence Meets Empathy
Independent, moderated, timely, deep, gentle, clinical, global, and community conversations about things that matter. Breathe Easy, we go deep and lightly surface the big ideas.
Support the show
Disclosure: This podcast uses AI-generated synthetic voices for a material portion of the audio content, in line with Apple Podcasts guidelines.
We make rigorous science accessible, accurate, and unforgettable.
Produced by Michelle Bruecker and Scott Bleackley, it features reviews of emerging research and ideas from leading thinkers, curated under our creative direction with AI assistance for voice, imagery, and composition. Systemic voices and illustrative images of people are representative tools, not depictions of specific individuals.
We dive deep into peer-reviewed research, pre-prints, and major scientific works—then bring them to life through the stories of the researchers themselves. Complex ideas become clear. Obscure discoveries become conversation starters. And you walk away understanding not just what scientists discovered, but why it matters and how they got there.
Independent, moderated, timely, deep, gentle, clinical, global, and community conversations about things that matter. Breathe Easy, we go deep and lightly surface the big ideas.
Spoken word, short and sweet, with rhythm and a catchy beat.
http://tinyurl.com/stonefolksongs
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By by SC Zoomers
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Send us Fan Mail
Read the article on Substack
We're living through what historians will probably call the Great Greenwashing Era. Every corporation has a sustainability report now. Every CEO talks about "purpose-driven business." Every shareholder meeting features carefully crafted slides about carbon neutrality by 2050. Most of it is performative bullshit designed to make us feel better about buying things we don't need from companies that are actively destroying the planet.
But sometimes—rarely—you encounter someone who cuts through the noise with uncomfortable honesty. Andre Hoffman, vice chairman of pharmaceutical giant Roche and great-grandson of its founder, is one of those people. And his story reveals something unsettling about how corporate power actually works, and why most sustainability efforts are doomed to fail. ... continue reading the article on Substack
This is Heliox: Where Evidence Meets Empathy
Independent, moderated, timely, deep, gentle, clinical, global, and community conversations about things that matter. Breathe Easy, we go deep and lightly surface the big ideas.
Support the show
Disclosure: This podcast uses AI-generated synthetic voices for a material portion of the audio content, in line with Apple Podcasts guidelines.
We make rigorous science accessible, accurate, and unforgettable.
Produced by Michelle Bruecker and Scott Bleackley, it features reviews of emerging research and ideas from leading thinkers, curated under our creative direction with AI assistance for voice, imagery, and composition. Systemic voices and illustrative images of people are representative tools, not depictions of specific individuals.
We dive deep into peer-reviewed research, pre-prints, and major scientific works—then bring them to life through the stories of the researchers themselves. Complex ideas become clear. Obscure discoveries become conversation starters. And you walk away understanding not just what scientists discovered, but why it matters and how they got there.
Independent, moderated, timely, deep, gentle, clinical, global, and community conversations about things that matter. Breathe Easy, we go deep and lightly surface the big ideas.
Spoken word, short and sweet, with rhythm and a catchy beat.
http://tinyurl.com/stonefolksongs