Jackeline Arinda,is thehe Coffee Expert who has come from being a beauty Queen to running the No.1 Coffee brand in Uganda. Jackie, known in her circles as Madam CEO, is the founder of Jada Coffee which is adding weight to improve domestic coffee consumption in Uganda. With Shs8m from her savings, Arinda registered Jada Coffee.
Arinda was named as CEO of Smart 24 TV in 2019, the only 24/7 business Television in Uganda. She was aged 28 at the time. Her role was to provide leadership and direction in the strategic development of the channel, and compliance with all rules and regulations governing public broadcasting entities.
According to Arinda, Ugandan coffee was poorly marketed at the event compared to Brazilian and Ethiopian coffee yet she believes Ugandan coffee is the best in the world.
In this episode,jackie speaks to us about coffee and value addition, reveraging your social capital to grow your business and being able to focus as a young adult.
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