This will be an important episode for brands who are working or will work with influencers because we'll get to dive into how you can track ROI during your campaigns. In addition, Wavemakers co-founders Nadzirah and Rachel will interview Su Wei from Wing Tai Clothing Malaysia and Tiffany from ClassPass Singapore on how they measured KPI's and tracked their returns during the campaign. This episode will answer your question of "Is your Influencer Marketing campaign successful or not?".

It is difficult to determine who's a good or bad influencer! Everyone wants to have the right influencer for their business, not frauds. On this episode, we will have "Mia Ponidjan" from Prasana by Arjani Resort Bali- Indonesia and "Danielle Francis" from Bloom Moda to join Nazirah and Rachel to share their experiences how they connected with influencers and those who claim to be. So if you are currently working with an influencer you might have doubts about, listen in to this episode to get tips on how to detect fraud and also avoid one altogether.

Developing a contract with an influencer can be challenging for a business. On this episode, Wavemakers co-founders Nadzirah and Rachel invite special guest influencer Hanie Hidayah, to share her insights on what is a good vs bad influencer contract. If you're planning on working with an influencer or need to understand how to best negotiate with them, then in this podcast you'll get to hear the process on how to develop a contract, things to include such as key performance metrics and what things to avoid.

On our first episode we'll talk about how influencer marketing has evolved in the last year; how and why can brands benefit from influencers. We have a special guest Gerda Mi from Makara Wear, who will talk to us on their experience in using influencers for their brand. We'll also share some strategies and tips on how to use influencers for your business.