Web Presence Rockstars

If I had patients I'd be a doctor...I don't have any patience either in a lot of situations.  But I do have patience when it comes to data collection and testing out new products and platforms.  And you should too!  It may be tempting to ditch something because you aren't getting the result you expected but how much time did you give it?  And is it set up properly?  Do you get FOMO when you hear of others' successes with products and platforms you don't have?  Well, this episode tells you why to have patience and what to do and how to proceed to make informed and educated decisions about trying new products and platforms.  You're not going to get real results if you keep changing everything up every week.  

By the way, Mistie is not an affiliate for Amy Porterfield or Jenna Kutcher - she only mentioned them as source of reference when researching products and platforms for your business.  

Have more questions?  We have more answers! Reach out and we will reach back. FB - @poweredbyrio IG - @mistiesmithrio website - https://poweredbyrio.com. Or click the link below to leave a voice message because that would be really cool!

Who's confused by the Google Analytics GA4? Yeah, we were at first but we soon discovered there's no need.  Mistie goes over the difference between the UA and the GA4, what they both do, why you need both now and how to install and connect them to your website.  Tune in to this Snippet episode and get your analytics on.  

Have more questions? We have more answers! Leave a voice message or contact us through Facebook (@poweredbyrio), Instagram (mistiesmithrio) or the website (https://poweredbyrio.com) and we will get your questions answered.

Thanks for listening! 

In this Snippet episode, Mistie explains the Core Web Vitals, how it affects your website SEO and how to check your website load speed.  The Google Page Experience has been applied to mobile platforms and is now being rolled out to desktop through March, 2022 so it's super important you know what this is and what your website load time means to your SEO.  You can check your website load time here though PageSpeed Insights - https://pagespeed.web.dev/

If you have questions or want more information, hit us up! We love to help! Thanks for listening

In this episode, we discuss the Managed WordPress hosting account breach, what steps you should take if your account was part of this breach and how to protect your website and your personal information moving forward.

Suggested tools you should use include:

Wordfence Security Plugin

Last Pass

Authy

*Please note that I am not a paid endorser or affiliate of these products.  They are products that I use and recommend.  There are similar products that you can use that do the same thing.

To see if your email address has been included in any breaches, you can go to haveibeenpwned.com.

If you have any questions, please contact us through the voice messenger link attached below.  We love to help out and answer questions.

Happy and safe websiting! Thanks for listening!

To hear the full song, Whatever I Want, Whenever I Want by Punchine that is being used as the intro and exit music, click here: https://youtu.be/vtduzF-sN1w 

In this BONUS episode, Mistie explains how to prepare your Facebook Business Manager for the Apple iOS update coming early Spring 2021.  Download the FREE Checklist and follow along.

In case you haven't heard, Apple has announced the release of iOS 14 .5 coming early Spring. That update will generate an opt in screen , the App Tracking Transparency (ATT) prompt, when you open apps that use 3rd party website tracking (not just Facebook). It will allow app users to opt out of third party tracking. That means that your Facebook Pixel will not be able to track anyone who opts out, which also means your ads will be impacted. By how much we won't know until it actually happens. 

Mistie discusses ten things you can do now, before the update, to prepare.  By not doing some of these tasks, you could lose data and your current ads could stop performing.  Find out what this Apple update means and how it will affect not only you and your Facebook ads, but also how iOS users will be affected.

Fasten your seatbelts y'all!  Take action now!

As usual, you can contact Mistie with any questions by using the voice message link.  You can also email her at [email protected] or call 540-947-1167.  And don't forget to download the FREE checklist! https://rio-llc.com/facebook-apple-ios-update-checklist 

Happy Marketing!

Do you want to learn more about WordPress? Do you currently have a WordPress website that isn't performing and converting sales the way you were envisioning? Do you pretty much think WordPress is the devil?!?! Listen now to get the skinny on the inner workings of WordPress and what you could be doing better. Some topics covered are:

How WordPress is structured

What to look for in a theme and theme builders

Difference between a designer and a developer (spoiler alert: a designer is how it looks and a developer is works)

Proper structure and tags to help SEO

Security

How to choose the right hosting provider

Why and how to compress images

Basic SEO

Test your build on mobile as you go

Cache - what it is and how to use it and what happens if it's not configured properly.

This episode debunks all the horror stories you've ever heard about WordPress.  Really.  If you take your time, learn, set it up properly or hire the right person, WordPress will work for you.

Give us a voice mail, a call, an email, a message to ask a question or make a comment.  We are here to help!!

Be the biggest web presence rockstar...

Thanks for listening! Stay safe and healthly!!!

Google Analytics...It's a super important (and totally free) tool to have for your website, but do you know how to read it, use it and implement strategies in order to increase website traffic?  On this episode, Mistie takes you through the basics of Google Analytics and explains how you can use the data to create and implement strategies that can help you to gain more traffic to your website.  She will cover (just to name a few):

This information is Imperative in implementing a strategy to increase organic search results based on how you want your website to be found.  It will also help you figure out how to change up your content for more engagement and longer sessions and lower bounce rates.

For any questions, you can send an email to [email protected], or call 540-947-1167, visit the website at https://rio-llc.com or send a Messenger chat from Facebook @riollc.  You can also click the link below to send a voice message - which some please do that as Mistie is really excited to see how that works!

A huge shoutout to Punchline for letting us use "Whatever I Want, Whenever I Want" as the Web Presence Rockstars Podcast's theme song.  Here's the link so y'all can hear the entire song cos its really great!!  https://youtu.be/vtduzF-sN1w And here's the link to their website https://www.punchlion.com/ Check them out!

Enjoy the podcast and thanks for listening! It means the world!

In this episode, Mistie explains a sales funnel for social media marketing that she created.  Spoiler alert - it involves email lists.  There's a graphic and a blog post that goes along with this episode. Go to the RIO LLC website at https://rio-llc.com/sales-funnel to follow along! And as always, any questions you have, please email [email protected], or go to our Facebook page @riollc or contact us from the Messenger chat bot on the website. You can also send a voice message through the Anchor app by clicking on the link below.  Please do that! We can't wait to see how it works! Y'all be safe, stay healthy, hug your family, pets and friends and be kind.  And follow the funnel to make your business a success!

Google did a core algorithm update on May 4, 2020.  What does that mean for your and your website?  This podcast covers some basic SEO best practices that you should be doing on your website.  Mistie explains what these are, how they work and why they are important.  The biggest takeaway of this episode is content!!! You'll hear straight from the Google's mouth about their core updates and what they deem important about your content.  This information is important for webmasters as well as small businesses that build and maintain their own websites.  If your website traffic has been affected by the core update, you should be able to troubleshoot and get your traffic going in the right direction by doing some or all of the items covered in this podcast. (However, if your website uses black hat SEO or any tactics that violate Google's webmaster guidelines nothing short of stopping those tactics and starting over can even begin to help you.)  Mistie reads directly from webmasters.googleblog.com's post from August 1, 2019 titled "What webmasters should know about Google's core updates" that expresses how important content is to SEO.  If you have a website from a drag and drop builder, this episode can help you structure your content to be better indexed.  If you are a little more advanced with some knowledge of coding, this episode will explain some backend code you can add to help with indexing.  The information in this podcast will not get your website on the first page and first spot of search engine search results but it will help you to be more strategic about your content and that may help you to get more website traffic. No guarantees!! Just best practices.  As usual, if you have any questions, please leave a message by clicking on the link below or email [email protected] or visit our website at https://rio-llc.com and send a message through FaceBook messenger.  There's lots of way to get in touch and we love helping and answering questions!  Thanks for listening!

Mistie discusses the four components of web presence in pretty specific detail.  If you are looking to grow your business and sell your products, services, etc., then click to listen.  Be prepared to take notes because not only will you learn a lot but the first person to send Mistie a voice message through the anchor.fm link with the amount of times she says "so" in this episode will win a one page custom website for their business (a $500 value)!!!! Learn how websites, email marketing and social media work together to drive traffic and increase sales and learn the most important component that tells you everything your need to know to grow your business!  And best of all, most of the tools you need to achieve this are free! Yay!!!  If you are a small business this is one episode you shouldn't miss.