Webcology

Microsoft plans to roll out a revised version of its Bing search engine that includes a way to involve Facebook friends in the search process. Plus, Micheline Maynard discusses a recent Forbes article on Whats The Real Problem: Facebooks Ads, Or GM Cars?

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Dave discusses his appearance on Ecom Experts and how ecommerce is being affected by the Penguin and Panda Updates. Also, the LinkedIn purchase of SlideShare otherwise referred to by Jim as Powerpoint in the Clouds for 118.8 million dollars. Plus, a look into the Facebook IPO Roadshow as the social network looks to pitch its initial public stock offering.

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Jim and Dave discuss the Google Penguin and Panda Updates with Michael David, the author of WordPress 3.0 Search Engine Optimization. Plus Jim recaps the highlights from SMX Toronto 2012.

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We learn about the YummyMummyClub as we speak with journalist, TV personality, former MuchMusic VJ, writer and composer Erica Ehm.

Headlines this week include Google Going After Parked Domain Pages? Watch Your Inbound Link Counts; Torontos Village Idiot Mayor Makes Boing Boing.

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Facebook buys Instagram: Good or Bad to Buy Before for the IPO, and will they try to buy Pinterest. Jim and Dave also discusses the Yahoo Layoffs and what CEO Scott Thompson plans for reorganization.

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Google Cracking Down on Unnatural Links, Deindexing Blog Networks; New Yahoo CEO Scott Thompson sweeps out 2,000 employees in purge; Breaking Down 50 New Google Search Changes.

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Jim and Dave discuss Google and the Over Optimization Penalty that Matt Cutts announced to allegedly level the playing ground. They also discuss a Bill Slawski post on his SEO By The Sea blog about the Evolution of Google With Social Search.

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Jim and Dave discuss how former Googler James Whittaker openly blogs about about how Google is now obsessed with harvesting peoples private information and saying their social media efforts with Google + have been a failure threatened by Facebook. Jim also serves an extensive Forbes rant.

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Google has made a couple of changes involving the +1 buttons, including that the color scheme is changing to white and red, plus Signed-in Google users can now thank others for hitting the +1 button. Jim and Dave also discuss a Search Engine Journal post entitled Are We Putting Ourselves Out of Business With All These How To Blog Posts?

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Resources for Stocking Your Internet Marketing Toolkit, Dave takes us through a Search Engine Watch post that helps us separate the good from the bad, the expensive from the inexpensive and figure out how to tell when the price difference is worth it?
Jim and Dave discuss the Death of Conservative activist Andrew Breitbart that lead to lots of negative Twitter comments.

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