WebmasterRadio.fm

WebmasterRadio.fm

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WebmasterRadio.fm episodes

  • Using Gamification To Rocket Mobile App Usage And Build Community
    CallerSmart, an award-winning iPhone app and website - and the brainchild of successful entrepreneur Brian David Crane(aka BDC) - uses gamification and game mechanics to grow its community of app fans and users and reward them for their efforts to keep over 600 million U.S. phone book listings accurate and up-to-date for everyone. Our host Peggy Anne Salz catches up with BDC to discuss the details of his growth strategy, which helped CallerSmart - dubbed "turned up caller ID" by BuzzFeed - build a massive brand and audience without paid user acquisition.
    35 min
  • Women and The Digital Evolution 10 Years Later
    Women and The Digital Evolution 10 Years Later as Purse Strings concludes its 6-part series looking back at how digital media and digital marketing has evolved in the past decade. Maria's extensive look back includes women and gaming, the global female perspective, the evolution of digital interaction between parents and their children and more.
    35 min
  • Women and the Digital Evolution Part 2
    Women and The Digital Evolution 10 Years Later as Purse Strings concludes its 6-part series looking back at how digital media and digital marketing has evolved in the past decade. Maria's extensive look back includes women and gaming, the global female perspective, the evolution of digital interaction between parents and their children and more.
    31 min
  • Bunny Mellon: The Life of an American Style Legend
    Maria Reitan speaks with Meryl Gordon, one of the authors appearing at The Miami Book Fair. Meryl brings readers an illuminating biography of this last scion of the gilded age of American wealth in Bunny Mellon: The Life of an American Style Legend.  Gordon is the author of the New York Times bestselling Mrs. Astor Regrets and Phantom of Fifth Avenue, a Wall Street Journal bestseller. A style icon and American aristocrat, Bunny Mellon led a simultaneously glamorous and private live. Best friend to Jackie Kennedy – she designed the White House Rose Garden at JFK’s request – and muse to burgeoning French designers Cristóbal Balenciaga and his successor Hubert de Givenchy, Bunny served as a living witness to 20th Century American history.
    7 min
  • Filipino Women Living with War
    M. Evelina Galang talks to Maria Reitan talks to author Evelina Galang about the lives of the women at Lolas’ House, a community center in metro Manila, which she focused on her book, Lola's Houese: Filipino Women Living with War. She accompanies them to the sites of their abduction and protests with them at the gates of the Japanese embassy. Each woman gives her testimony, and even though the women relive their horror at each telling, they offer their stories so that no woman anywhere should suffer wartime rape and torture.
    7 min
  • The 2016 Presidential Election and the Cultural Forces that Powered Donald Trump past Hillary Clinton and into the White House.
    The 2016 Presidential Election and the Cultural Forces that Powered Donald Trump past Hillary Clinton and into the White House is the focus of the new book, The People Are Going To Rise Like The Waters Upon Your Shore. Author Jared Yates Sexton talks to Bennet Kelley about his sobering chronicle of the sicknesses that plague our democracy―a divided nation drowning in racism, misogyny, violence, fake news, and deep-rooted political polarization as a result of our self-constructed, technologically-assisted echo chambers.descendants.
    8 min
  • How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy
    Bennet Kelley speaks with  Jonathan Taplin, one of the authors appearing at The Miami Book Fair. Taplin is the Director Emeritus of the USC Annenberg Innovation Lab, and a former tour manager for Bob Dylan and The Band, as well as a film producer for Martin Scorsese. An expert in digital media entertainment, Taplin is a member of the Academy Of Motion Picture Arts and Sciences and sits on the California Broadband Taskforce and Los Angeles Mayor Eric Garcetti's Council on Technology and Innovation. His new book, Move Fast and Break Things: How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy is a stinging polemic that traces the destructive monopolization of the Internet and proposes a new future for musicians, journalists, authors and filmmakers in the digital age.
    1 hr 2 min
  • Turning Dreams of Starting a Business Into Reality
    Today on Entrepreneur Effect our host is joined by Robin Behrstock. At the age of thirty-three, Robin Behrstock started Alchemade (www.Alchemade.com), a copper mug business just as they became a popular trend.  In less than three years, she grew the business to annual sales of $3 million.  For Robin, the best part of being an entrepreneur isn’t making money or selling lots of copper mugs; it’s inspiring people to take control of their lives and turn their dreams of starting a business into reality.  Robin is currently a partner in Radius Partnership, www.RadiusPartnership.com, a consulting firm focused on working with small businesses.
    33 min
  • LinkedIn Targeting Methods and Campaign Strategies
    Today on PPC Rockstars AJ Wilcox joins David. AJ is the LinkedIn Ads Evangelist for B2 Linked discusses LinkedIn targeting methods and campaign strategies that will help you reach your audience efficiently. LinkedIn Targeting Methods and Campaign Strategies. AJ runs and consults for the world's top LinkedIn advertising accounts. He fell in love with LinkedIn advertising back in 2011, and left his job to found B2Linked.com in 2014. He loves to help B2B companies make the most of the LinkedIn for recruiting and lead generation.
    31 min

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