If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning.

👉 Click here to complete a short questionnaire and see if you qualify for a Deep Dive Call: https://hotels.theykmd.com/work-with-me-4289

Your property might be charming, but if your website is confusing or outdated, it’s costing you bookings every single day.

In this episode of The Boutique Hotel Playbook, Yanique DaCosta breaks down how small design choices—like button placement, page flow, and microcopy—can increase your direct bookings by 30% without spending a dime on ads or changing your prices.

Discover:

1. Why “pretty” websites don’t always sell

2. The biggest design mistake boutique hotels make (and how to fix it fast)

3. How to keep your property’s vintage soul while modernizing your guest journey

4. The simple homepage structure that turns browsers into loyal guests

If you want to attract premium guests, build a brand that feels unforgettable, and stop relying on OTAs to fill your rooms, this episode is your roadmap.

🎧 Listen now to learn how to turn your website into your highest-converting team member.