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Are you trying to figure out how AI fits into your wedding business website? In this episode, Matthew Campbell talks with Brian Lawrence, a web design and SEO specialist who has spent his entire career in the wedding industry, about what AI systems like ChatGPT and Google reward on a website and what gets you ignored.
Brian explains why authenticity beats recycled sales copy, why your reviews are now a gold mine for both SEO and AI visibility, and how to use AI itself to mine those reviews for headlines and differentiators. He and Matt break down why FAQs belong on every main page, why your pricing needs to live somewhere AI can find it, and why you should write answers using your business name instead of "we."
You will also hear a clear warning about cloned venue and location pages, what schema markup does for you, why press releases are back, and why the biggest win of all is still getting the couple who lands on your site to contact you.
About Brian Lawrence: Brian grew up working at a wedding venue and catering facility, went on to open multiple one-stop wedding stores, and then led a national wholesale company before starting his web design and SEO agency for wedding professionals. He co-authored a book on wedding websites and SEO with Alan Berg titled 'From Browsing to Booking: Website and SEO Strategies for Wedding & Event Pros'.
Connect with Brian: Website: https://brianlawrence.com.
Download Brian's chapters from his book with Alan Berg: https://www.brianlawrence.com/from-browsing-to-booking-request-to-view/.
Brian and Alan Berg's AI mastermind ahead of Wedding MBA in November: https://events.humanitix.com/aiwmba
Hosted by Matthew Campbell, founder of My Wedding Songs and author of The Wedding Music Canon. https://www.myweddingsongs.com
Band or DJ? That question is officially outdated.
In this episode of The Wedding Songs Podcast, host Matthew Campbell sits down with Daniel Linares of DLE Event Group in New York City (a company that declined to choose). They don't book DJ-only events. They don't book band-only events. They've built their entire business on the hybrid model: a DJ-led mix with live musicians wrapped around it. Whitney sings Whitney with live horns on top.
Daniel breaks down the operating question behind his approach: "What would Quincy do?" mapping three-song mixes with written musical parts so live players hit home runs on every transition, while still leaving room to read the room.
Inside this episode:
Connect with Daniel: Instagram @danieltlinares | daniellinares.com
The Wedding Songs Podcast is part of Wedding Hit Record - The Wedding Music Label. More at weddinghitrecords.com.
Subscribe to the Wedding MusicLetter at https://weddingmusicletter.com.
In this episode, Matthew Campbell takes you behind the scenes of The Wedding Musicletter. After years of running My Wedding Songs, Matthew explains why he shifted his focus to a curated newsletter and how it’s designed to help wedding pros and couples find those "goosebump" songs.
What’s inside this walkthrough:
New Episodes: Every Thursday at 5:00 AM PST.
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
Amani Roberts (DJ Amani), Las Vegas-based DJ, fractional artist manager, and bestselling author of The Quiet Storm, joins the Wedding Songs Podcast to talk R&B music strategy, DJ business growth, and building a community of 23,000+ industry professionals.
In this episode, we cover:
Find Amani at https://www.amaniexperience.com and grab The Quiet Storm on Amazon and Audible.
New Episodes: Every Thursday at 5:00 AM PST.
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
For Wedding DJs & Entertainment Pros:
Subscribe for weekly episodes featuring DJ interviews, song recommendations, industry tips, and wedding entertainment strategies.
https://www.myweddingsongs.com/newsletter/
What do you do when a guest shoves a phone in your face with a song request? As a wedding DJ, your "flex" isn't your gear—it's your ability to turn a boring moment into a lifelong memory. In this episode, Matthew Campbell sits down with CP Heda, founder of ESSTART, to discuss how DJs can embrace requests to actually improve their performance and business branding.
In this episode, we cover:
Links Mentioned:
🎧 Subscribe for new episodes every Thursday.
📺 Watch on YouTube: youtube.com/@MyWedSongs
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
For Wedding DJs & Entertainment Pros:
Subscribe for weekly episodes featuring DJ interviews, song recommendations, industry tips, and wedding entertainment strategies.
https://www.myweddingsongs.com/newsletter/
Six Degrees of Separation:
What ska songs should a wedding DJ actually play? In this episode, Matt breaks down six essential ska artists - and the specific songs he'd reach for first at a wedding reception. From third-wave ska classics to killer covers, this is your go-to ska playlist guide.
Artists covered in this episode:
Whether you're a wedding DJ looking to fill a ska request or a couple building the ultimate reception playlist, these tracks are crowd-tested and Spotify-proven.
🎧 Subscribe for new episodes every Thursday.
📺 Watch on YouTube: youtube.com/@MyWedSongs
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
For Wedding DJs & Entertainment Pros:
Subscribe for weekly episodes featuring DJ interviews, song recommendations, industry tips, and wedding entertainment strategies.
https://www.myweddingsongs.com/newsletter/
How did Las Vegas become the "Wedding Capital of the World" before Google even existed? In this episode, Matthew Campbell sits down with Las Vegas wedding icons Bri and Shawn Absher. From teaching themselves to code in the 90s to owning a chapel in the legendary Las Vegas Hilton, Bri and Shawn share the incredible evolution of wedding marketing in the desert.
In this episode, you’ll hear:
Featured Locations:
Links & Resources:
New Episodes: Every Thursday at 5:00 AM PST.
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
For Wedding DJs & Entertainment Pros:
Subscribe for weekly episodes featuring DJ interviews, song recommendations, industry tips, and wedding entertainment strategies.
https://www.myweddingsongs.com/newsletter/
The first dance is your debut as a married couple, but it shouldn't be the most stressful part of your wedding day! In this episode, Matthew Campbell breaks down the 2026 trends for first dances, emphasizing why "BPM" (Beats Per Minute) matters just as much as the lyrics. From practicing in your kitchen to the rise of "First Dance Mixes," we’re helping you own the dance floor.
In this episode, we discuss:
Want the full list? Don't forget to subscribe to the Wedding Music Letter at WeddingMusicLetter.com to get these tracks delivered straight to your inbox.
New Episodes: Every Thursday at 5:00 AM PST.
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
For Wedding DJs & Entertainment Pros:
Subscribe for weekly episodes featuring DJ interviews, song recommendations, industry tips, and wedding entertainment strategies.
https://www.myweddingsongs.com/newsletter/
The Mother-Son dance is a cherished tradition, but in 2026, the "rules" are changing. Whether you want a sentimental tear-jerker or a fun, upbeat moment that gets the crowd ready to party, host Matthew Campbell has you covered. In this episode, we explore how to move beyond the standard DJ introduction and find a song that actually fits your relationship.
In this episode, you’ll learn:
Featured Songs Include:
Want the full list? Don't forget to subscribe to the Wedding Music Letter at WeddingMusicLetter.com to get these tracks delivered straight to your inbox.
New Episodes: Every Thursday at 5:00 AM PST.
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
For Wedding DJs & Entertainment Pros:
Subscribe for weekly episodes featuring DJ interviews, song recommendations, industry tips, and wedding entertainment strategies.
https://www.myweddingsongs.com/newsletter/
The father-daughter dance is one of the most emotional moments of the wedding day, but it doesn't have to be a "cookie-cutter" tradition. In this episode, host Matthew Campbell dives into the 2026 trends for father figure dances, offering creative ways to make the moment personal and a massive list of song ideas that go far beyond the classics.
In this episode, you’ll discover:
Songs Mentioned Include:
Want the full list? Don't forget to subscribe to the Wedding Music Letter at WeddingMusicLetter.com to get these tracks delivered straight to your inbox.
New Episodes: Every Thursday at 5:00 AM PST.
Podcast Episodes: https://www.myweddingsongs.com/wedding-songs-podcast/
For Wedding DJs & Entertainment Pros:
Subscribe for weekly episodes featuring DJ interviews, song recommendations, industry tips, and wedding entertainment strategies.
https://www.myweddingsongs.com/newsletter/
From the publisher's feed
Hey there, fellow wedding DJs! Ready to level up your game? This is the podcast where we swap pro tips on everything from finding those killer, crowd-pleasing Wedding DJ Grand Entrance…
As an example, here are 5 questions wedding DJs ask that are answered in the show:
Inside every episode, you'll get brutally honest stories, innovative strategies, and technical insights from the top-tier DJs, planners, and industry creators who are shaping the future of weddings. Stop relying on outdated requests and start delivering unforgettable experiences.
Listen now to unlock the secrets to creating iconic wedding moments that keep the dance floor packed and your referrals flowing.